How popular isWinnebago in search?
In August 2026, there were an estimated 6.6K branded searches for Winnebago worldwide which is up 22.2% over the last 11 months. Winnebago holds 4.8% estimated Share of Search among motorhome brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Jayco43.6%- Forest River29.2%
- Tiffin10.7%
- Airstream7.1%
- Thor4.8%
- Winnebago4.8%
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Which motorhome brands compete with Winnebago?
Share of Search by month for Jayco, Forest River, Tiffin, Airstream, Thor, Winnebago. The figures are in the table below the chart.
View monthly share of search table
| Month | Jayco | Forest River | Tiffin | Airstream | Thor | Winnebago |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.5% | 27.1% | 9.9% | 5.4% | 4.4% | 3.6% |
| Nov 2025 | 49.9% | 27.3% | 10% | 5.4% | 4.5% | 3% |
| Dec 2025 | 46.2% | 30.9% | 9.2% | 6.2% | 4.1% | 3.4% |
| Jan 2026 | 53% | 23.7% | 10.6% | 4.7% | 4.7% | 3.2% |
| Feb 2026 | 42.7% | 28.5% | 12.8% | 5.7% | 4.7% | 5.7% |
| Mar 2026 | 45.1% | 30.2% | 11% | 6% | 4.9% | 2.7% |
| Apr 2026 | 45.5% | 30.5% | 11.1% | 6.1% | 4.1% | 2.7% |
| May 2026 | 44.8% | 30% | 11% | 6% | 4.9% | 3.3% |
| Jun 2026 | 45.1% | 30.2% | 11% | 6% | 4.9% | 2.7% |
| Jul 2026 | 48.9% | 26.8% | 9.8% | 6.5% | 4.4% | 3.6% |
| Aug 2026 | 43.6% | 29.2% | 10.7% | 7.1% | 4.8% | 4.8% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.6% | 60.5K | -18.2% | -5.4 points | |
| 2, held 2nd | 29.2% | 40.5K | 0% | +2.4 points | |
| 3, held 3rd | 10.7% | 14.8K | 0% | +0.9 points | |
| 4, held 4th | 7.1% | 9.9K | 0% | +0.6 points | |
| 5, held 5th | 4.8% | 6.6K | 0% | +0.4 points | |
| 6, held 6th | 4.8% | 6.6K | +22.2% | +1.2 points |
1.
Jayco43.6%
Held 1st. 60.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.
29.2%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +2.4 points.
3.Tiffin
10.7%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share +0.9 points.
7.1%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.6 points.
5.Thor
4.8%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.8%
Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +1.2 points.
Compare search popularity between Winnebago and its closest rivals
How has branded search demand for Winnebago changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Winnebago worldwide rose from 5.4K to 6.6K.
- Across the 11 months ending August 2026, Winnebago’s estimated Share of Search among motorhome brands worldwide increased from 3.6% to 4.8%.
- Across the 11 months ending August 2026, Winnebago’s estimated Share of Search among motorhome brands worldwide peaked at 5.7% in February 2026 and was lowest at 2.7% in March 2026.
How did search popularity change for motorhome brands worldwide in August 2026?
5 changes
In August 2026, Forest River gained estimated Share of Search among motorhome brands worldwide, from 26.8% to 29.2%.
In August 2026, Winnebago gained estimated Share of Search among motorhome brands worldwide, from 3.6% to 4.8%.
In August 2026, Tiffin gained estimated Share of Search among motorhome brands worldwide, from 9.8% to 10.7%.
In August 2026, Airstream gained estimated Share of Search among motorhome brands worldwide, from 6.5% to 7.1%.

In August 2026, Jayco lost estimated Share of Search among motorhome brands worldwide, from 48.9% to 43.6%.
How is Winnebago measured?
Brandwave collects information about searches that people make online using Winnebago’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- winnebago motorhome
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Is Winnebago your brand?
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