Neutrogena vs Tony Moly:Which is more popular by branded search?
In August 2026, Neutrogena had more branded searches than Tony Moly among sheet masks worldwide. Neutrogena was estimated to have 673K branded searches compared to Tony Moly’s 49.5K, and held a 3.7% Share of Search versus Tony Moly’s 0.28%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Neutrogena or Tony Moly?
Compare the sheet masks people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Neutrogena, Tony Moly. The figures are in the table below the chart.
View monthly share of search table
| Month | Sephora | Neutrogena | Garnier | Dr. Jart+ | Tony Moly | Yes To |
|---|---|---|---|---|---|---|
| Oct 2025 | 93% | 3.1% | 3.1% | 0.51% | 0.34% | <0.01% |
| Nov 2025 | 96.2% | 1.7% | 1.4% | 0.43% | 0.23% | <0.01% |
| Dec 2025 | 95.4% | 2.1% | 1.7% | 0.42% | 0.35% | <0.01% |
| Jan 2026 | 93.3% | 3.1% | 2.5% | 0.62% | 0.42% | <0.01% |
| Feb 2026 | 92.1% | 3.7% | 3% | 0.74% | 0.41% | <0.01% |
| Mar 2026 | 92.9% | 3.1% | 3.1% | 0.62% | 0.34% | <0.01% |
| Apr 2026 | 93% | 3.1% | 3.1% | 0.51% | 0.34% | <0.01% |
| May 2026 | 91.6% | 3.7% | 3.7% | 0.61% | 0.41% | <0.01% |
| Jun 2026 | 92.4% | 3.1% | 3.7% | 0.5% | 0.34% | <0.01% |
| Jul 2026 | 92.4% | 3.1% | 3.7% | 0.5% | 0.34% | <0.01% |
| Aug 2026 | 92.5% | 3.7% | 3.1% | 0.41% | 0.28% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Neutrogena and Tony Moly comparison changed over the last 12 months?
3 findings
- Neutrogena was ahead of Tony Moly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Neutrogena’s estimated Share of Search among sheet masks worldwide moved from 3.1% to 3.7%, and its estimated monthly branded searches moved from 550K to 673K.
- Across the 11 months ending August 2026, Tony Moly’s estimated Share of Search among sheet masks worldwide moved from 0.34% to 0.28%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for sheet masks worldwide in August 2026?
2 changes
In August 2026, Neutrogena overtook Garnier to rank 2nd among sheet masks worldwide, at 3.7%.
Estimated monthly branded searches for Tony Moly worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Neutrogena’s and Tony Moly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Neutrogena
1 branded search term
- neutrogena
Tony Moly
1 branded search term
- tony moly
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.