Brandwave

Napoleon vs Unicook:Which is more popular by branded search?

In August 2026, Napoleon had more branded searches than Unicook among bbq cover brands worldwide. Napoleon was estimated to have 1.2M branded searches compared to Unicook’s 480, and held a 90.4% Share of Search versus Unicook’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among bbq cover brands worldwide in August 2026Which is more popular in search, Napoleon or Unicook?
Napoleon90.4%1.2M searches
vs
Unicook0.04%480 searches

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Which is more popular in search, Napoleon or Unicook?

Compare the bbq cover brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Napoleon and Unicook among bbq cover brands worldwide, by month

Share of Search by month for Napoleon, Unicook. The figures are in the table below the chart.

View monthly share of search table
MonthNapoleonWeberVonHausBosmereUnicookGrillman
Oct 202594.5%4.7%0.76%0.04%0.03%<0.01%
Nov 202592.3%6.8%0.91%0.04%0.04%<0.01%
Dec 202592.3%6.8%0.91%0.04%0.04%<0.01%
Jan 202693.4%5.6%0.92%0.04%0.04%<0.01%
Feb 202695.3%3.8%0.77%0.04%0.03%<0.01%
Mar 202692%6.7%1.1%0.05%0.04%<0.01%
Apr 202686.6%11.7%1.6%0.05%0.05%<0.01%
May 202686.7%11.6%1.6%0.05%0.03%<0.01%
Jun 202688.2%9.8%2%0.05%0.04%<0.01%
Jul 202688.5%9.8%1.6%0.05%0.03%<0.01%
Aug 202690.4%8.2%1.3%0.05%0.04%<0.01%
Sep 2026——————

How has the Napoleon and Unicook comparison changed over the last 12 months?

  • Napoleon was ahead of Unicook in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Napoleon’s estimated Share of Search among bbq cover brands worldwide moved from 94.5% to 90.4%, and its estimated monthly branded searches moved from 1.8M to 1.2M.
  • Across the 11 months ending August 2026, Unicook’s estimated Share of Search among bbq cover brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 590 to 480.

How did search popularity change for bbq cover brands worldwide in August 2026?

  1. In August 2026, Napoleon gained estimated Share of Search among bbq cover brands worldwide, from 88.5% to 90.4%.

  2. Estimated monthly branded searches for Unicook worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Napoleon’s and Unicook’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Napoleon

1 branded search term

  • napoleon

Unicook

1 branded search term

  • unicook

How the Brand Demand Index is measured

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