Mixpanel vs Pendo:Which is more popular by branded search?
In August 2026, Mixpanel had more branded searches than Pendo among product analytics platforms worldwide. Mixpanel was estimated to have 41.1K branded searches compared to Pendo’s 37.5K, and held a 13.6% Share of Search versus Pendo’s 12.4%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Mixpanel or Pendo?
Compare event analytics platforms that help digital teams understand user behavior and conversion. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mixpanel, Pendo. The figures are in the table below the chart.
View monthly share of search table
| Month | PostHog | Mixpanel | Pendo | Contentsquare | Amplitude | Heap |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 28.5% | 17.2% | 8.7% | 2.2% | 0.95% |
| Nov 2025 | 35.9% | 43.9% | 11.9% | 6% | 1.5% | 0.81% |
| Dec 2025 | 42.6% | 35% | 14.1% | 5.8% | 1.9% | 0.65% |
| Jan 2026 | 47.8% | 26.2% | 15.7% | 7.9% | 1.7% | 0.59% |
| Feb 2026 | 47.1% | 21.2% | 16.2% | 11.6% | 3.2% | 0.71% |
| Mar 2026 | 58.3% | 17.6% | 13.4% | 8% | 2.2% | 0.48% |
| Apr 2026 | 48.5% | 21.9% | 16.3% | 9.9% | 2.3% | 1.1% |
| May 2026 | 58.6% | 17.6% | 13.1% | 7.9% | 2.3% | 0.4% |
| Jun 2026 | 61.4% | 18.6% | 11.4% | 5.6% | 1.6% | 1.3% |
| Jul 2026 | 65.5% | 16.2% | 10.2% | 5.9% | 1.7% | 0.44% |
| Aug 2026 | 67.2% | 13.6% | 12.4% | 5% | 1.4% | 0.31% |
| Sep 2026 | — | — | — | — | — | — |
How has the Mixpanel and Pendo comparison changed over the last 12 months?
3 findings
- Mixpanel was ahead of Pendo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mixpanel’s estimated Share of Search among product analytics platforms worldwide moved from 28.5% to 13.6%, and its estimated monthly branded searches moved from 74.6K to 41.1K.
- Across the 11 months ending August 2026, Pendo’s estimated Share of Search among product analytics platforms worldwide moved from 17.2% to 12.4%, and its estimated monthly branded searches moved from 44.9K to 37.5K.
How did search popularity change for product analytics platforms worldwide in August 2026?
2 changes
In August 2026, Pendo gained estimated Share of Search among product analytics platforms worldwide, from 10.2% to 12.4%.
In August 2026, Mixpanel lost estimated Share of Search among product analytics platforms worldwide, from 16.2% to 13.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Mixpanel’s and Pendo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.