Brandwave

Mares vs Shearwater:Which is more popular?

In September 2026, Shearwater had more branded searches than Mares among dive computer brands worldwide. Shearwater had about 5,500 branded searches, while Mares had 2,720. Shearwater made up 0.15% of all dive computer brand searches we track, and Mares accounted for 0.07%. When we asked ChatGPT and Google AI Overviews about dive computer brands, Shearwater appeared in all five answers and Mares in three. Shearwater was mentioned before Mares in every answer.

Among dive computer brands worldwide in September 2026

Who do people search for more?

Shearwater, about 2 searches for every 1 for Mares

Shearwater 5.5K searchesMares 2.7K searches

Who does AI mention more?

Shearwater, mentioned in every answer we collected

Shearwater in 5 of 5Mares in 3 of 5

Who does AI recommend more?

Shearwater, named ahead of Mares in every answer

Shearwater first in 4Mares never first

Follow Mares vs Shearwater and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top dive computer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Shearwater appeared in all five answers. Mares was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Shearwater was listed before Mares in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Shearwater1st
  2. Garmin2nd
  3. Suunto3rd
  4. Mares4th
  5. Cressi5th
  6. Scubapro–
  7. Oceanic–
  8. Sherwood–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Suunto5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Shearwater5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cressi4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mares3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scubapro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oceanic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sherwood0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dive computer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Mares or Shearwater more popular in search?

This chart shows how often people search Google for Mares and Shearwater by name. Each line represents a brand's share of searches for all eight dive computer brands we track, month by month, from English-language searches worldwide.

Mares and Shearwater among dive computer brands worldwide, by month

Share of searches by month for Shearwater, Mares. The figures are in the table below the chart.

View monthly share of searches table
MonthGarminSuuntoCressiScubaproShearwaterOceanicMaresSherwood
Oct 202588.1%9.7%0.87%0.87%0.19%0.14%0.1%<0.01%
Nov 202590.1%8.1%0.73%0.73%0.18%0.12%0.08%<0.01%
Dec 202591.5%6.7%0.74%0.74%0.15%0.12%0.07%<0.01%
Jan 202691.4%6.7%0.74%0.74%0.15%0.15%0.07%<0.01%
Feb 202690%8.1%0.73%0.73%0.18%0.14%0.08%<0.01%
Mar 202691.5%6.7%0.74%0.74%0.15%0.12%0.07%<0.01%
Apr 202691.5%6.7%0.74%0.74%0.15%0.12%0.07%<0.01%
May 202691.1%6.7%0.9%0.9%0.18%0.12%0.08%<0.01%
Jun 202690.7%6.7%1.3%0.9%0.17%0.12%0.09%<0.01%
Jul 202690.7%6.7%1.3%0.9%0.17%0.12%0.1%<0.01%
Aug 202691.1%6.7%1.1%0.74%0.14%0.1%0.08%<0.01%
Sep 202691.3%6.7%0.9%0.74%0.15%0.12%0.07%<0.01%

How has the Mares and Shearwater comparison changed over the last 12 months?

3 findings
  • Shearwater was ahead of Mares in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Mares’ share of searches among dive computer brands worldwide moved from 0.1% to 0.07%, and its estimated monthly branded searches moved from 3K to 2.7K.
  • Across the 12 months ending September 2026, Shearwater’s share of searches among dive computer brands worldwide moved from 0.19% to 0.15%, and its estimated monthly branded searches moved from 6K to 5.5K.

How did search popularity change for dive computer brands worldwide in September 2026?

0 changes

Neither Mares nor Shearwater moved beyond provider rounding among dive computer brands in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Mares’ and Shearwater’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mares

5 branded search terms

  • mares dive
  • mares dive computer
  • mares mask
  • mares scuba
  • mares scuba mask

Shearwater

2 branded search terms

  • shearwater dive computer
  • shearwater perdix

How the Brand Demand Index is measured

Other head-to-heads among dive computer brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free