Brandwave

MAN Truck and Bus vs Toyota:Which is searched more?

In September 2026, Toyota had more branded searches than MAN Truck and Bus among truck brands worldwide. Toyota had about 11.1 million branded searches, while MAN Truck and Bus had 79,400. Toyota made up 59.4% of all truck brand searches we track, and MAN Truck and Bus accounted for 0.43%. These are worldwide searches for English-language branded terms.

Share of searches among truck brands worldwide in September 2026Is MAN Truck and Bus or Toyota more popular in search?
MAN Truck and Bus0.43%79.4K searches
vs
Toyota59.4%11.1M searches

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Is MAN Truck and Bus or Toyota more popular in search?

Compare the truck brands households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MAN Truck and Bus and Toyota among truck brands worldwide, by month

Share of searches by month for Toyota, MAN Truck and Bus. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaFordGMCChevroletScaniaIvecoHinoVolvo TrucksMAN Truck and BusRAMDAF
Oct 202556.9%25.6%7.7%3.1%2.3%1.9%0.85%0.69%0.4%0.31%0.21%
Nov 202557%25.7%7.7%3.1%2.3%1.5%0.85%0.69%0.59%0.31%0.17%
Dec 202557.1%25.7%7.7%3.3%2.3%1.5%0.85%0.57%0.4%0.31%0.17%
Jan 202661.9%22.7%6.8%2.9%2%1.4%0.75%0.61%0.36%0.28%0.18%
Feb 202659.8%22%8.1%3.5%2.4%1.6%0.89%0.73%0.42%0.27%0.18%
Mar 202656.7%25.6%7.7%3.8%2.3%1.5%0.84%0.69%0.41%0.25%0.21%
Apr 202659.8%22%8.1%4%2%1.6%0.89%0.73%0.43%0.27%0.22%
May 202658.4%21.5%7.9%5.9%2.4%1.6%0.87%0.58%0.35%0.32%0.17%
Jun 202660.9%22.4%6.7%3.9%2%1.7%0.9%0.74%0.36%0.27%0.22%
Jul 202661.1%22.5%6.7%3.6%2%1.7%0.91%0.61%0.44%0.27%0.22%
Aug 202660%22.1%8.1%3.8%2%1.6%0.89%0.59%0.35%0.27%0.22%
Sep 202659.4%21.9%8%4.2%2.4%1.6%0.88%0.59%0.43%0.27%0.22%

How has the MAN Truck and Bus and Toyota comparison changed over the last 12 months?

3 findings
  • Toyota was ahead of MAN Truck and Bus in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, MAN Truck and Bus’ share of searches among truck brands worldwide moved from 0.4% to 0.43%, and its estimated monthly branded searches moved from 78.4K to 79.4K.
  • Across the 12 months ending September 2026, Toyota’s share of searches among truck brands worldwide moved from 56.9% to 59.4%, and its estimated monthly branded searches held steady at 11.1M.

How did search popularity change for truck brands worldwide in September 2026?

1 change
  1. In September 2026, Toyota lost share of searches among truck brands worldwide, from 60% to 59.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using MAN Truck and Bus’ and Toyota’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MAN Truck and Bus

2 branded search terms

  • man truck
  • man truck and bus

Toyota

1 branded search term

  • toyota

How the Brand Demand Index is measured

Other head-to-heads among truck brands

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