Loadsmart vs Uber Freight:Which is more popular by branded search?
In August 2026, Uber Freight had more branded searches than Loadsmart among freight marketplaces worldwide. Uber Freight was estimated to have 40.5K branded searches compared to Loadsmart’s 3.6K, and held a 24.9% Share of Search versus Loadsmart’s 2.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Loadsmart or Uber Freight?
Compare the marketplaces shippers book freight on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Uber Freight, Loadsmart. The figures are in the table below the chart.
View monthly share of search table
| Month | Convoy | Uber Freight | Flock Freight | Loadsmart | Emerge |
|---|---|---|---|---|---|
| Oct 2025 | 72.2% | 21.7% | 4.3% | 1.6% | 0.26% |
| Nov 2025 | 72.9% | 21.9% | 3.6% | 1.3% | 0.32% |
| Dec 2025 | 72.1% | 21.7% | 4.3% | 1.6% | 0.31% |
| Jan 2026 | 79.3% | 15.9% | 3.2% | 1.4% | 0.19% |
| Feb 2026 | 75.5% | 18.5% | 3.7% | 2% | 0.27% |
| Mar 2026 | 72.2% | 21.7% | 3.5% | 2.4% | 0.26% |
| Apr 2026 | 72% | 21.6% | 4.3% | 1.9% | 0.17% |
| May 2026 | 72% | 21.6% | 4.3% | 1.9% | 0.21% |
| Jun 2026 | 67.7% | 24.9% | 5% | 2.2% | 0.24% |
| Jul 2026 | 67.9% | 25% | 5% | 1.8% | 0.24% |
| Aug 2026 | 67.7% | 24.9% | 5% | 2.2% | 0.24% |
| Sep 2026 | — | — | — | — | — |
How has the Loadsmart and Uber Freight comparison changed over the last 12 months?
3 findings
- Uber Freight was ahead of Loadsmart in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Loadsmart’s estimated Share of Search among freight marketplaces worldwide moved from 1.6% to 2.2%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
- Across the 11 months ending August 2026, Uber Freight’s estimated Share of Search among freight marketplaces worldwide moved from 21.7% to 24.9%, and its estimated monthly branded searches held steady at 40.5K.
How did search popularity change for freight marketplaces worldwide in August 2026?
1 change
Estimated monthly branded searches for Loadsmart worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Loadsmart’s and Uber Freight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Loadsmart
1 branded search term
- loadsmart
Uber Freight
1 branded search term
- uber freight
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.