Brandwave

Lindy vs Make:Which is more popular?

In September 2026, Lindy had more branded searches than Make among AI workflow builders worldwide. Lindy had about 60,500 branded searches, while Make had 8,100. Lindy made up 2.3% of all AI workflow builder searches we track, and Make accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about AI workflow builders, Make appeared in four of the five answers and Lindy in two. Make was mentioned before Lindy in every answer that named either.

Among AI workflow builders worldwide in September 2026

Who do people search for more?

Lindy, about 7 searches for every 1 for Make

Lindy 60.5K searchesMake 8.1K searches

Who does AI mention more?

Make, mentioned in 4 of 5 answers, Lindy in 2

Make in 4 of 5Lindy in 2 of 5

Who does AI recommend more?

Make, named ahead of Lindy in 4 of 4 answers

Make first in 4Lindy never first

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Top AI workflow builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Make was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Lindy was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Make was listed before Lindy in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. n8n1st
  2. Zapier2nd
  3. Make3rd
  4. Gumloop4th
  5. Power Automate5th
  6. Lindy5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • n8n5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zapier5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gumloop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Make4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Power Automate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lindy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about AI workflow builders

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Lindy or Make more popular in search?

This chart shows how often people search Google for Lindy and Make by name. Each line represents a brand's share of searches for all six AI workflow builders we track, month by month, from English-language searches worldwide.

Lindy and Make among AI workflow builders worldwide, by month

Share of searches by month for Lindy, Make. The figures are in the table below the chart.

View monthly share of searches table
Monthn8nPower AutomateZapierLindyGumloopMake
Oct 202561.9%17%18.6%1.7%0.61%0.27%
Nov 202561.3%16.9%18.4%2%1.1%0.27%
Dec 202561%17%18.3%2.5%0.9%0.33%
Jan 202661.4%16.9%18.5%2%0.91%0.27%
Feb 202654.4%22.3%20%2.2%0.81%0.29%
Mar 202656.2%19.3%20.7%2.3%1.2%0.3%
Apr 202653.8%22.2%19.8%2.7%1.2%0.36%
May 202654.2%22.2%19.9%2.2%1.2%0.29%
Jun 202651.1%25.7%18.7%2.5%1.7%0.28%
Jul 202651.3%25.7%18.8%2.5%1.4%0.28%
Aug 202646.7%28.6%21%2.3%1%0.31%
Sep 202646.6%28.7%21%2.3%1%0.31%

How has the Lindy and Make comparison changed over the last 12 months?

3 findings
  • Lindy was ahead of Make in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lindy’s share of searches among AI workflow builders worldwide moved from 1.7% to 2.3%, and its estimated monthly branded searches moved from 74K to 60.5K.
  • Across the 12 months ending September 2026, Make’s share of searches among AI workflow builders worldwide moved from 0.27% to 0.31%, and its estimated monthly branded searches moved from 12.1K to 8.1K.

How did search popularity change for AI workflow builders worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Make worldwide fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.

  2. Estimated monthly branded searches for Lindy worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lindy’s and Make’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lindy

1 branded search term

  • lindy

Make

1 branded search term

  • automation make

How the Brand Demand Index is measured

Other head-to-heads among AI workflow builders

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