Brandwave

n8n vs Zapier:Which is searched more?

In August 2026, n8n had more branded searches than Zapier among AI workflow builders worldwide. n8n was estimated to have 1.3M branded searches compared to Zapier’s 568K, and held a 64.7% Share of Search versus Zapier’s 28.5%. These are worldwide searches for English-language branded terms.

Share of Search among AI workflow builders worldwide in August 2026Which is more popular in search, n8n or Zapier?
n8n64.7%1.3M searches
vs
Zapier28.5%568K searches

Follow n8n vs Zapier and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, n8n or Zapier?

Compare the tools used to automate workflows with AI. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

n8n and Zapier among AI workflow builders worldwide, by month

Share of Search by month for n8n, Zapier. The figures are in the table below the chart.

View monthly share of search table
Monthn8nZapier
Oct 202574.4%22.4%
Nov 202573.2%22%
Dec 202573.4%22%
Jan 202673.5%22%
Feb 202669.5%25.5%
Mar 202669.5%25.5%
Apr 202669.1%25.3%
May 202668.5%25.2%
Jun 202667.5%24.7%
Jul 202668.6%24.9%
Aug 202664.7%28.5%
Sep 2026——

How has the n8n and Zapier comparison changed over the last 12 months?

  • n8n was ahead of Zapier in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, n8n’s estimated Share of Search among AI workflow builders worldwide moved from 74.4% to 64.7%, and its estimated monthly branded searches moved from 2.8M to 1.3M.
  • Across the 11 months ending August 2026, Zapier’s estimated Share of Search among AI workflow builders worldwide moved from 22.4% to 28.5%, and its estimated monthly branded searches moved from 841K to 568K.

How did search popularity change for AI workflow builders worldwide in August 2026?

  1. In August 2026, Zapier gained estimated Share of Search among AI workflow builders worldwide, from 24.9% to 28.5%.

  2. In August 2026, n8n lost estimated Share of Search among AI workflow builders worldwide, from 68.6% to 64.7%.

How each brand is measured

Brandwave collects information about searches that people make online using n8n’s and Zapier’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

n8n

5 branded search terms

  • n8n
  • n8n app
  • n8n automation
  • n8n io
  • n8n software

Zapier

10 branded search terms

  • automation zapier
  • zapier
  • zapier agents
  • zapier app
  • zapier com
  • zapier interfaces
  • zapier online
  • zapier software
  • zapier tables
  • zapier workflow automation

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.