LiftMaster vs Merlin:Which is more popular?
In September 2026, LiftMaster had more branded searches than Merlin among garage door opener brands worldwide. LiftMaster had about 49,500 branded searches, while Merlin had 7,030. LiftMaster made up 10.2% of all garage door opener brand searches we track, and Merlin accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about garage door opener brands, LiftMaster appeared in all five answers and Merlin in none.
Who do people search for more?
LiftMaster, about 7 searches for every 1 for Merlin
Who does AI mention more?
LiftMaster, mentioned in every answer we collected
Who does AI recommend more?
LiftMaster, the only one of the two named
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Top garage door opener brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, LiftMaster appeared in all five answers. Merlin did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Chamberlain1st- LiftMaster2nd
Genie3rd
Sommer4th
Craftsman5th
Merlin–
Dominator–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Chamberlain5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LiftMaster5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Genie5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Sommer2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Craftsman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Merlin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Dominator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about garage door opener brands
5 answers
Asked ChatGPT
“Which garage door opener brand should I buy?”
Asked ChatGPT
“What are the best garage door opener brands?”
Asked ChatGPT
“What's the best garage door opener brand for a home garage?”
Searched Google, AI Overview
“garage door opener brands”
Searched Google, AI Overview
“best garage door opener”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is LiftMaster or Merlin more popular in search?
This chart shows how often people search Google for LiftMaster and Merlin by name. Each line represents a brand's share of searches for all seven garage door opener brands we track, month by month, from English-language searches worldwide.
Share of searches by month for LiftMaster, Merlin. The figures are in the table below the chart.
View monthly share of searches table
| Month | Craftsman | Chamberlain | LiftMaster | Genie | Merlin | Dominator | Sommer |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.4% | 25.1% | 10.5% | 8.6% | 1.3% | 1.7% | 0.4% |
| Nov 2025 | 53.2% | 25.6% | 8.8% | 8.8% | 1.5% | 1.7% | 0.41% |
| Dec 2025 | 56.6% | 22.1% | 9.3% | 9.3% | 1.1% | 1.2% | 0.36% |
| Jan 2026 | 55.1% | 21.6% | 9.1% | 11.1% | 1.3% | 1.5% | 0.35% |
| Feb 2026 | 63.3% | 20.1% | 7% | 7% | 1% | 1.4% | 0.28% |
| Mar 2026 | 65.2% | 20.7% | 5.9% | 5.9% | 1% | 1.2% | 0.23% |
| Apr 2026 | 60.6% | 23.3% | 6.7% | 6.7% | 1.2% | 1.3% | 0.26% |
| May 2026 | 60.6% | 23.3% | 6.7% | 6.7% | 1.1% | 1.3% | 0.26% |
| Jun 2026 | 65.4% | 17.2% | 7.2% | 7.2% | 1.2% | 1.4% | 0.34% |
| Jul 2026 | 59.7% | 23% | 8% | 6.6% | 1.1% | 1.3% | 0.31% |
| Aug 2026 | 62.2% | 19.7% | 8.4% | 6.8% | 1.2% | 1.4% | 0.32% |
| Sep 2026 | 61.8% | 16.6% | 10.2% | 8.3% | 1.4% | 1.4% | 0.33% |
How has the LiftMaster and Merlin comparison changed over the last 12 months?
3 findings
- LiftMaster was ahead of Merlin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LiftMaster’s share of searches among garage door opener brands worldwide moved from 10.5% to 10.2%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Merlin’s share of searches among garage door opener brands worldwide moved from 1.3% to 1.4%, and its estimated monthly branded searches moved from 5.9K to 7K.
How did search popularity change for garage door opener brands worldwide in September 2026?
2 changes
In September 2026, LiftMaster gained share of searches among garage door opener brands worldwide, from 8.4% to 10.2%.
In September 2026, Merlin rose from 6th to 5th among garage door opener brands worldwide.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using LiftMaster’s and Merlin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
LiftMaster
1 branded search term
- liftmaster
Merlin
3 branded search terms
- merlin garage
- merlin garage door opener
- merlin opener
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