Brandwave

Leukotape vs Mueller Sports Medicine:Which is more popular?

In September 2026, Leukotape had more branded searches than Mueller Sports Medicine among sports tape brands worldwide. Leukotape had about 49,500 branded searches, while Mueller Sports Medicine had 2,900. Leukotape made up 8.4% of all sports tape brand searches we track, and Mueller Sports Medicine accounted for 0.49%. When we asked ChatGPT and Google AI Overviews about sports tape brands, Mueller Sports Medicine appeared in four of the five answers and Leukotape in two. Mueller Sports Medicine was mentioned before Leukotape in every answer that named either.

Among sports tape brands worldwide in September 2026

Who do people search for more?

Leukotape, about 17 searches for every 1 for Mueller Sports Medicine

Leukotape 49.5K searchesMueller Sports Medicine 2.9K searches

Who does AI mention more?

Mueller Sports Medicine, mentioned in 4 of 5 answers, Leukotape in 2

Mueller Sports Medicine in 4 of 5Leukotape in 2 of 5

Who does AI recommend more?

Mueller Sports Medicine, named ahead of Leukotape in 4 of 4 answers

Mueller Sports Medicine first in 4Leukotape never first

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Top sports tape brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mueller Sports Medicine was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Leukotape was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mueller Sports Medicine was listed before Leukotape in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. KT Tape1st
  2. Mueller Sports Medicine2nd
  3. RockTape3rd
  4. Cramer4th
  5. Kinesio5th
  6. Leukotape6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • KT Tape5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RockTape4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mueller Sports Medicine4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cramer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Leukotape2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kinesio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about sports tape brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Leukotape or Mueller Sports Medicine more popular in search?

This chart shows how often people search Google for Leukotape and Mueller Sports Medicine by name. Each line represents a brand's share of searches for all six sports tape brands we track, month by month, from English-language searches worldwide.

Leukotape and Mueller Sports Medicine among sports tape brands worldwide, by month

Share of searches by month for Leukotape, Mueller Sports Medicine. The figures are in the table below the chart.

View monthly share of searches table
MonthKT TapeCramerLeukotapeKinesioRockTapeMueller Sports Medicine
Oct 202576.4%10.3%5.6%5.6%1.7%0.41%
Nov 202573.7%12.1%6.6%5.4%1.6%0.48%
Dec 202573.6%12.1%6.6%5.4%1.6%0.59%
Jan 202675.3%10.1%6.8%5.5%1.7%0.59%
Feb 202675.3%10.1%6.8%5.5%1.7%0.59%
Mar 202676.2%10.2%6.9%4.6%1.7%0.49%
Apr 202676.5%8.4%8.4%4.6%1.7%0.41%
May 202675.1%10.1%8.3%4.5%1.7%0.4%
Jun 202677.4%8.5%8.5%3.8%1.4%0.41%
Jul 202677.1%8.5%8.5%3.8%1.7%0.41%
Aug 202676.4%8.4%8.4%4.6%1.7%0.49%
Sep 202676.6%8.4%8.4%4.6%1.4%0.49%

How has the Leukotape and Mueller Sports Medicine comparison changed over the last 12 months?

3 findings

How did search popularity change for sports tape brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Leukotape worldwide rose 49.5% over 12 measured months, from 33.1K to 49.5K in September 2026.

  2. Estimated monthly branded searches for Mueller Sports Medicine worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Leukotape’s and Mueller Sports Medicine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leukotape

1 branded search term

  • leukotape

Mueller Sports Medicine

1 branded search term

  • mueller sports medicine

How the Brand Demand Index is measured

Other head-to-heads among sports tape brands

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