Labelife vs NIIMBOT:Which is more popular?
In September 2026, NIIMBOT had more branded searches than Labelife among label makers worldwide. NIIMBOT had about 88,700 branded searches, while Labelife had 3,600. NIIMBOT made up 7.7% of all label maker searches we track, and Labelife accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about label makers, NIIMBOT appeared in all five answers and Labelife in none.
Who do people search for more?
NIIMBOT, about 25 searches for every 1 for Labelife
Who does AI mention more?
NIIMBOT, mentioned in every answer we collected
Who does AI recommend more?
NIIMBOT, the only one of the two named
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Top label makers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NIIMBOT appeared in all five answers. Labelife did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Brother5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- NIIMBOT5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
DYMO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Epson1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Labelife0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about label makers
5 answers
Asked ChatGPT
“Which label maker brand should I buy?”
Asked ChatGPT
“What are the best label maker brands?”
Asked ChatGPT
“What's the best label maker brand for home organisation?”
Searched Google, AI Overview
“best label maker”
Searched Google, AI Overview
“portable label maker”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Labelife or NIIMBOT more popular in search?
This chart shows how often people search Google for Labelife and NIIMBOT by name. Each line represents a brand's share of searches for all five label makers we track, month by month, from English-language searches worldwide.
Share of searches by month for NIIMBOT, Labelife. The figures are in the table below the chart.
View monthly share of searches table
| Month | Epson | Brother | DYMO | NIIMBOT | Labelife |
|---|---|---|---|---|---|
| Oct 2025 | 61.4% | 15.1% | 16.9% | 6.3% | 0.33% |
| Nov 2025 | 61.8% | 15.2% | 16.3% | 6.4% | 0.33% |
| Dec 2025 | 61.1% | 15% | 15.7% | 7.9% | 0.33% |
| Jan 2026 | 63.1% | 15.4% | 14.7% | 6.5% | 0.34% |
| Feb 2026 | 62.8% | 15.4% | 15% | 6.4% | 0.41% |
| Mar 2026 | 62.6% | 15.3% | 15% | 6.6% | 0.41% |
| Apr 2026 | 63.3% | 15.5% | 14.3% | 6.5% | 0.34% |
| May 2026 | 63.3% | 15.5% | 14.2% | 6.6% | 0.34% |
| Jun 2026 | 64% | 15.7% | 13.1% | 6.9% | 0.34% |
| Jul 2026 | 60.4% | 18% | 13.6% | 7.7% | 0.32% |
| Aug 2026 | 59.3% | 17.7% | 15% | 7.7% | 0.39% |
| Sep 2026 | 58.4% | 17.4% | 16.2% | 7.7% | 0.31% |
How has the Labelife and NIIMBOT comparison changed over the last 12 months?
3 findings
- NIIMBOT was ahead of Labelife in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Labelife’s share of searches among label makers worldwide moved from 0.33% to 0.31%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, NIIMBOT’s share of searches among label makers worldwide moved from 6.3% to 7.7%, and its estimated monthly branded searches moved from 69.5K to 88.7K.
How did search popularity change for label makers worldwide in September 2026?
1 change
Estimated monthly branded searches for NIIMBOT worldwide rose 27.6% over 12 measured months, from 69.5K to 88.7K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Labelife’s and NIIMBOT’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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