KLIM vs Shoei:Which is more popular?
In September 2026, Shoei had more branded searches than KLIM among motorcycle gear brands worldwide. Shoei had about 165,000 branded searches, while KLIM had 65,700. Shoei made up 18.1% of all motorcycle gear brand searches we track, and KLIM accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about motorcycle gear brands, KLIM appeared in all five answers and Shoei in four. KLIM was mentioned before Shoei in three out of five answers.
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Top motorcycle gear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, KLIM appeared in all five answers. Shoei was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. KLIM was listed before Shoei in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Alpinestars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
KLIM5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Shoei4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
REV'IT!4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dainese3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Arai3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HJC1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about motorcycle gear brands
5 answers
Asked ChatGPT
“Which motorcycle gear brand should I buy?”
Asked ChatGPT
“What are the best motorcycle gear brands?”
Asked ChatGPT
“What's the best motorcycle gear brand for a long ride?”
Searched Google, AI Overview
“motorcycle gear brands”
Searched Google, AI Overview
“best motorcycle gear”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is KLIM or Shoei more popular in search?
This chart shows how often people search Google for KLIM and Shoei by name. Each line represents a brand's share of searches for all seven motorcycle gear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Shoei, KLIM. The figures are in the table below the chart.
View monthly share of searches table
| Month | Alpinestars | Shoei | Dainese | HJC | KLIM | REV'IT! | Arai |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 18.9% | 18.9% | 6.9% | 11.1% | 2.2% | <0.01% |
| Nov 2025 | 45.3% | 20.2% | 16.6% | 6.1% | 9.8% | 2% | <0.01% |
| Dec 2025 | 48.7% | 17.8% | 14.6% | 6.5% | 10.7% | 1.7% | <0.01% |
| Jan 2026 | 46.8% | 17.2% | 17.2% | 6.3% | 10.2% | 2.4% | <0.01% |
| Feb 2026 | 45.1% | 13.5% | 13.5% | 6.1% | 8.1% | 13.6% | <0.01% |
| Mar 2026 | 43.9% | 16% | 13.2% | 7.2% | 6.4% | 13.3% | <0.01% |
| Apr 2026 | 49.5% | 18.1% | 14.9% | 8.2% | 7.2% | 2.1% | <0.01% |
| May 2026 | 49.6% | 18.1% | 14.9% | 8.2% | 7.1% | 2.1% | <0.01% |
| Jun 2026 | 51.2% | 18.7% | 12.6% | 6.9% | 8.9% | 1.8% | <0.01% |
| Jul 2026 | 49.6% | 18.2% | 14.9% | 8.2% | 7.1% | 2.1% | <0.01% |
| Aug 2026 | 54.5% | 16.4% | 13.4% | 7.3% | 6.4% | 1.9% | <0.01% |
| Sep 2026 | 49.5% | 18.1% | 14.8% | 8.1% | 7.2% | 2.1% | <0.01% |
How has the KLIM and Shoei comparison changed over the last 12 months?
3 findings
- Shoei was ahead of KLIM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, KLIM’s share of searches among motorcycle gear brands worldwide moved from 11.1% to 7.2%, and its estimated monthly branded searches moved from 96.8K to 65.7K.
- Across the 12 months ending September 2026, Shoei’s share of searches among motorcycle gear brands worldwide moved from 18.9% to 18.1%, and its estimated monthly branded searches held steady at 165K.
How did search popularity change for motorcycle gear brands worldwide in September 2026?
2 changes
In September 2026, Shoei gained share of searches among motorcycle gear brands worldwide, from 16.4% to 18.1%.
In September 2026, KLIM gained share of searches among motorcycle gear brands worldwide, from 6.4% to 7.2%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using KLIM’s and Shoei’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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