Brandwave

Japonesque vs Kevyn Aucoin:Which is more popular?

In October 2026, Japonesque had more branded searches than Kevyn Aucoin among eyelash curler brands worldwide. Japonesque had about 6,600 branded searches, while Kevyn Aucoin had 3,600. Japonesque made up 2.8% of all eyelash curler brand searches we track, and Kevyn Aucoin accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about eyelash curler brands, Kevyn Aucoin appeared in three of the five answers and Japonesque in none.

Among eyelash curler brands worldwide in October 2026

Who do people search for more?

Japonesque, about 83% more searches than Kevyn Aucoin

Japonesque 6.6K searchesKevyn Aucoin 3.6K searches

Who does AI mention more?

Kevyn Aucoin, mentioned in 3 of 5 answers, Japonesque in 0

Kevyn Aucoin in 3 of 5Japonesque in 0 of 5

Who does AI recommend more?

Kevyn Aucoin, the only one of the two named

Kevyn Aucoin first in 3Japonesque never named

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Top eyelash curler brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kevyn Aucoin was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Japonesque did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Shiseido1st
  2. Tweezerman2nd
  3. Shu Uemura3rd
  4. Kevyn Aucoin4th
  5. e.l.f.5th
  6. Revlon6th
  7. Surratt7th
  8. Japonesque–
  9. Chanel–
  10. Tarte–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Shiseido4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tweezerman3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Shu Uemura3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kevyn Aucoin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • e.l.f.1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revlon1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Surratt1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Japonesque0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chanel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tarte0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about eyelash curler brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Japonesque or Kevyn Aucoin more popular in search?

This chart shows how often people search Google for Japonesque and Kevyn Aucoin by name. Each line represents a brand's share of searches for all 11 eyelash curler brands we track, month by month, from English-language searches worldwide.

Japonesque and Kevyn Aucoin among eyelash curler brands worldwide, by month

Share of searches by month for Japonesque, Kevyn Aucoin. The figures are in the table below the chart.

View monthly share of searches table
MonthShiseidoTweezermanShu Uemurae.l.f.JaponesqueChanelKevyn AucoinRevlonTarteSurrattMAC
Nov 202562.3%15.3%6.8%4.6%2%1.7%1.7%1.7%1.7%1.7%0.72%
Dec 202563.7%15.7%7%3.8%1.7%2.1%1.7%1.4%1.1%1.1%0.6%
Jan 202658.7%14.4%11.8%4.3%2.3%1.6%1.9%1.6%1%1.6%0.83%
Feb 202664.2%12.9%8.6%3.9%2.1%1.4%1.7%1.4%1.4%1.7%0.76%
Mar 202667.3%11.1%9.1%3.3%1.8%1.2%1.8%1.2%1.2%1.5%0.65%
Apr 202663.2%12.7%10.4%3.8%2.1%1.4%1.7%1.4%1.1%1.7%0.61%
May 202666.1%10.9%10.9%3.2%1.8%1.2%1.8%1.4%0.76%1.4%0.64%
Jun 202670.5%9.5%7.7%2.8%1.9%1.5%1.9%1.5%0.81%1.2%0.56%
Jul 202670.9%9.6%7.8%2.9%1.6%1.9%1.6%1.3%0.85%1%0.67%
Aug 202665.7%13.2%7.2%3.9%2.2%1.4%1.8%1.4%0.96%1.4%0.76%
Sep 202662.2%15.3%6.8%4.6%2.5%1.7%2%1.7%1.1%1.3%0.88%
Oct 202657.2%17.2%9.4%5.1%2.8%1.5%1.5%1.5%1.5%1.2%1%

Japonesque and Kevyn Aucoin sell other things too, so only their searches that name this product count here, like “japonesque eyelash curler”.

How has branded search for Japonesque and Kevyn Aucoin changed worldwide over the last 12 months?

3 findings

How did search popularity change for eyelash curler brands worldwide in October 2026?

2 changes
  1. In October 2026, Kevyn Aucoin lost share of searches among eyelash curler brands worldwide, from 2% to 1.5%.

  2. Japonesque’s share of searches among eyelash curler brands worldwide has gained ground for 3 months in a row, from 1.6% to 2.8% in October 2026.

How are Japonesque’s and Kevyn Aucoin’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Japonesque’s and Kevyn Aucoin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Japonesque

1 branded search term

  • japonesque eyelash curler

Kevyn Aucoin

1 branded search term

  • kevyn aucoin eyelash curler

How the Brand Demand Index is measured

Other head-to-heads among eyelash curler brands

Creator with pink hair and a pink jacket

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