Jacuzzi vs Vortex:Which is more popular by branded search?
In August 2026, Jacuzzi had more branded searches than Vortex among spa pool brands worldwide. Jacuzzi was estimated to have 1.2M branded searches compared to Vortex’s 74K, and held a 67.1% Share of Search versus Vortex’s 4.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Jacuzzi or Vortex?
Compare the spa pool brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Jacuzzi, Vortex. The figures are in the table below the chart.
View monthly share of search table
| Month | Jacuzzi | Sundance | Bullfrog | Vortex | Hot Spring |
|---|---|---|---|---|---|
| Oct 2025 | 70.5% | 9.5% | 11.6% | 6.4% | 1.9% |
| Nov 2025 | 69.7% | 9.3% | 11.4% | 7.7% | 1.9% |
| Dec 2025 | 68.6% | 9.2% | 11.2% | 9.2% | 1.8% |
| Jan 2026 | 68.5% | 13.8% | 9.2% | 6.2% | 2.3% |
| Feb 2026 | 70.7% | 9.4% | 11.6% | 6.4% | 1.9% |
| Mar 2026 | 72.1% | 6.5% | 14.5% | 5.3% | 1.6% |
| Apr 2026 | 72.8% | 6.6% | 14.6% | 4.4% | 1.6% |
| May 2026 | 75% | 6.8% | 12.4% | 4.5% | 1.4% |
| Jun 2026 | 78.6% | 5.8% | 10.5% | 3.9% | 1.2% |
| Jul 2026 | 76.9% | 6.9% | 10.4% | 4.7% | 1.1% |
| Aug 2026 | 67.1% | 16.6% | 11.1% | 4.1% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Jacuzzi and Vortex comparison changed over the last 12 months?
3 findings
- Jacuzzi was ahead of Vortex in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Jacuzzi’s estimated Share of Search among spa pool brands worldwide moved from 70.5% to 67.1%, and its estimated monthly branded searches moved from 1M to 1.2M.
- Across the 11 months ending August 2026, Vortex’s estimated Share of Search among spa pool brands worldwide moved from 6.4% to 4.1%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for spa pool brands worldwide in August 2026?
2 changes
In August 2026, Jacuzzi lost estimated Share of Search among spa pool brands worldwide, from 76.9% to 67.1%.
In August 2026, Vortex lost estimated Share of Search among spa pool brands worldwide, from 4.7% to 4.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Jacuzzi’s and Vortex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.