Jack Richeson vs KidKraft:Which is more popular?

Name: Jack Richeson vs KidKraft: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, KidKraft had more branded searches than Jack Richeson among art easel brands worldwide. KidKraft had about 18,100 branded searches, while Jack Richeson had 1,200. KidKraft made up 4% of all art easel brand searches we track, and Jack Richeson accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about art easel brands, Jack Richeson appeared in three of the five answers and KidKraft in none.

Among art easel brands worldwide in September 2026

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Top art easel brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jack Richeson was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. KidKraft did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Blick Studio	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Mabef	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Jack Richeson	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
MEEDEN	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Crayola	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Little Tikes	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Hape	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
KidKraft	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Blick Studio4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Mabef3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Jack Richeson3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MEEDEN2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Crayola0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Little Tikes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hape0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KidKraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about art easel brands

5 answers

Asked ChatGPT
“Which art easel brand should I buy?”
1. 1MEEDEN
2. 2Mabef
3. 3Jack Richeson
Asked ChatGPT
“What are the best art easel brands?”
1. 1Mabef
2. 2Jack Richeson
3. 3MEEDEN
4. 4Blick Studio
Asked ChatGPT
“What's the best art easel brand for studio painting?”
Searched Google, AI Overview
“adjustable easel”
1. 1Blick Studio
Searched Google, AI Overview
“tabletop easel”
1. 1Blick Studio

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Jack Richeson or KidKraft more popular in search?

This chart shows how often people search Google for Jack Richeson and KidKraft by name. Each line represents a brand's share of searches for all eight art easel brands we track, month by month, from English-language searches worldwide.

Jack Richeson and KidKraft among art easel brands worldwide, by month

Month	Crayola	Little Tikes	Hape	MEEDEN	KidKraft	Mabef	Blick Studio	Jack Richeson
Oct 2025	46.2%	31%	11.4%	4.1%	6.2%	0.5%	0.34%	0.29%
Nov 2025	40.7%	33.4%	12.3%	4.3%	8.2%	0.53%	0.32%	0.24%
Dec 2025	40.9%	33.6%	12.3%	3.9%	8.2%	0.47%	0.36%	0.26%
Jan 2026	44.6%	29.7%	13.4%	5%	6%	0.59%	0.4%	0.38%
Feb 2026	46.7%	31.1%	11.5%	4.2%	5.1%	0.62%	0.42%	0.34%
Mar 2026	45.5%	30.6%	11.2%	4%	7.5%	0.49%	0.3%	0.38%
Apr 2026	45.3%	30.4%	11.1%	4.7%	7.5%	0.49%	0.27%	0.27%
May 2026	43.2%	35.5%	10.6%	3.8%	5.8%	0.49%	0.28%	0.27%
Jun 2026	47.4%	31.8%	9.5%	4.9%	5.2%	0.51%	0.28%	0.28%
Jul 2026	47.8%	32.1%	9.6%	4.2%	5.3%	0.52%	0.25%	0.29%
Aug 2026	51.1%	28%	8.4%	7.6%	3.8%	0.52%	0.31%	0.26%
Sep 2026	44.6%	36.6%	9%	4.7%	4%	0.48%	0.33%	0.27%

How has the Jack Richeson and KidKraft comparison changed over the last 12 months?

3 findings

KidKraft was ahead of Jack Richeson in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Jack Richeson’s share of searches among art easel brands worldwide moved from 0.29% to 0.27%, and its estimated monthly branded searches moved from 1.3K to 1.2K.
Across the 12 months ending September 2026, KidKraft’s share of searches among art easel brands worldwide moved from 6.2% to 4%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for art easel brands worldwide in September 2026?

1 change

Estimated monthly branded searches for KidKraft worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Jack Richeson’s and KidKraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.