Brandwave

Imray vs Raymarine:Which is more popular by branded search?

In August 2026, Raymarine had more branded searches than Imray among marine charts worldwide. Raymarine was estimated to have 22.2K branded searches compared to Imray’s 1.6K, and held a 0.4% Share of Search versus Imray’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among marine charts worldwide in August 2026Which is more popular in search, Imray or Raymarine?
Imray0.03%1.6K searches
vs
Raymarine0.4%22.2K searches

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Which is more popular in search, Imray or Raymarine?

Compare the marine charts people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Imray and Raymarine among marine charts worldwide, by month

Share of Search by month for Raymarine, Imray. The figures are in the table below the chart.

View monthly share of search table
MonthGarminAdmiraltyNavionicsC-MAPRaymarineImray
Oct 202595.4%1.1%1.3%1.6%0.58%0.02%
Nov 202596.7%0.86%0.86%1.1%0.47%0.02%
Dec 202596.9%0.89%0.89%0.91%0.4%0.02%
Jan 202696.5%0.89%1.1%1.1%0.4%0.03%
Feb 202695.7%1.1%1.3%1.4%0.49%0.02%
Mar 202696.2%1.1%1.1%1.1%0.49%0.02%
Apr 202695.4%1.6%1.3%1.1%0.49%0.02%
May 202694.9%1.9%1.5%1.1%0.57%0.02%
Jun 202695.2%1.6%1.6%1.1%0.48%0.02%
Jul 202695.1%1.6%1.6%1.1%0.49%0.03%
Aug 202696%1.6%1.1%0.9%0.4%0.03%
Sep 2026——————

How has the Imray and Raymarine comparison changed over the last 12 months?

  • Raymarine was ahead of Imray in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Imray’s estimated Share of Search among marine charts worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 880 to 1.6K.
  • Across the 11 months ending August 2026, Raymarine’s estimated Share of Search among marine charts worldwide moved from 0.58% to 0.4%, and its estimated monthly branded searches held steady at 22.2K.

How did search popularity change for marine charts worldwide in August 2026?

  1. Estimated monthly branded searches for Imray worldwide rose 81.8% over 11 measured months, from 880 to 1.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Imray’s and Raymarine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Imray

1 branded search term

  • imray

Raymarine

1 branded search term

  • raymarine

How the Brand Demand Index is measured

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