Hylo vs Systane:Which is searched more?
In September 2026, Systane had more branded searches than Hylo among eye drop brands worldwide. Systane was estimated to have 135K branded searches compared to Hylo’s 60.5K, and held a 65.7% Share of Search versus Hylo’s 29.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hylo or Systane?
Compare the eye drop brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Systane, Hylo. The figures are in the table below the chart.
View monthly share of search table
| Month | Systane | Hylo | Optrex |
|---|---|---|---|
| Oct 2025 | 68.7% | 25.2% | 6.2% |
| Nov 2025 | 72.8% | 21.8% | 5.3% |
| Dec 2025 | 75.8% | 18.6% | 5.6% |
| Jan 2026 | 74.9% | 18.4% | 6.7% |
| Feb 2026 | 75.8% | 18.6% | 5.6% |
| Mar 2026 | 78.5% | 15.7% | 5.8% |
| Apr 2026 | 69.4% | 25.5% | 5.1% |
| May 2026 | 68.7% | 25.2% | 6.2% |
| Jun 2026 | 72% | 21.6% | 6.4% |
| Jul 2026 | 72% | 21.6% | 6.4% |
| Aug 2026 | 72.8% | 21.8% | 5.3% |
| Sep 2026 | 65.7% | 29.5% | 4.8% |
How has the Hylo and Systane comparison changed over the last 12 months?
3 findings
- Systane was ahead of Hylo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hylo’s estimated Share of Search among eye drop brands worldwide moved from 25.2% to 29.5%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
- Across the 12 months ending September 2026, Systane’s estimated Share of Search among eye drop brands worldwide moved from 68.7% to 65.7%, and its estimated monthly branded searches held steady at 135K.
How did search popularity change for eye drop brands worldwide in September 2026?
2 changes
In September 2026, Hylo gained estimated Share of Search among eye drop brands worldwide, from 21.8% to 29.5%.
In September 2026, Systane lost estimated Share of Search among eye drop brands worldwide, from 72.8% to 65.7%.
Other head-to-heads among eye drop brands
How each brand is measured
Brandwave collects information about searches that people make online using Hylo’s and Systane’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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