Hylo vs Optrex:Which is searched more?
In September 2026, Hylo had more branded searches than Optrex among eye drop brands worldwide. Hylo was estimated to have 60.5K branded searches compared to Optrex’s 9.9K, and held a 29.5% Share of Search versus Optrex’s 4.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hylo or Optrex?
Compare the eye drop brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hylo, Optrex. The figures are in the table below the chart.
View monthly share of search table
| Month | Systane | Hylo | Optrex |
|---|---|---|---|
| Oct 2025 | 68.7% | 25.2% | 6.2% |
| Nov 2025 | 72.8% | 21.8% | 5.3% |
| Dec 2025 | 75.8% | 18.6% | 5.6% |
| Jan 2026 | 74.9% | 18.4% | 6.7% |
| Feb 2026 | 75.8% | 18.6% | 5.6% |
| Mar 2026 | 78.5% | 15.7% | 5.8% |
| Apr 2026 | 69.4% | 25.5% | 5.1% |
| May 2026 | 68.7% | 25.2% | 6.2% |
| Jun 2026 | 72% | 21.6% | 6.4% |
| Jul 2026 | 72% | 21.6% | 6.4% |
| Aug 2026 | 72.8% | 21.8% | 5.3% |
| Sep 2026 | 65.7% | 29.5% | 4.8% |
How has the Hylo and Optrex comparison changed over the last 12 months?
3 findings
- Hylo was ahead of Optrex in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hylo’s estimated Share of Search among eye drop brands worldwide moved from 25.2% to 29.5%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
- Across the 12 months ending September 2026, Optrex’s estimated Share of Search among eye drop brands worldwide moved from 6.2% to 4.8%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
How did search popularity change for eye drop brands worldwide in September 2026?
2 changes
In September 2026, Hylo gained estimated Share of Search among eye drop brands worldwide, from 21.8% to 29.5%.
In September 2026, Optrex lost estimated Share of Search among eye drop brands worldwide, from 5.3% to 4.8%.
Other head-to-heads among eye drop brands
How each brand is measured
Brandwave collects information about searches that people make online using Hylo’s and Optrex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.