Hims vs Nizoral:Which is searched more?
In September 2026, Hims had more branded searches than Nizoral among shampoo and conditioner brands worldwide. Hims had about 550,000 branded searches, while Nizoral had 301,000. Hims made up 15.9% of all shampoo and conditioner brand searches we track, and Nizoral accounted for 8.7%. These are worldwide searches for English-language branded terms.
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Is Hims or Nizoral more popular in search?
Compare the shampoo and conditioner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Hims, Nizoral. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dove | Aesop | Hims | Olaplex | Nizoral | Aveeno | Aussie | CHI | Keeps |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.5% | 26.5% | 14.6% | 17.8% | 8% | 6.4% | 0.08% | 0.08% | <0.01% |
| Nov 2025 | 19.3% | 35.2% | 12.9% | 19.3% | 7.1% | 6.1% | 0.07% | 0.08% | <0.01% |
| Dec 2025 | 18.8% | 34.2% | 15.3% | 18.8% | 6.9% | 6% | 0.07% | 0.07% | <0.01% |
| Jan 2026 | 21.6% | 26.3% | 17.7% | 17.7% | 9.7% | 6.9% | 0.08% | 0.08% | <0.01% |
| Feb 2026 | 24.3% | 24.3% | 19.9% | 16.2% | 8.9% | 6.3% | 0.09% | 0.07% | <0.01% |
| Mar 2026 | 25.2% | 25.2% | 16.9% | 16.9% | 9.3% | 6.3% | 0.09% | 0.07% | <0.01% |
| Apr 2026 | 22.7% | 22.7% | 18.6% | 18.6% | 10.1% | 7.2% | 0.08% | 0.08% | <0.01% |
| May 2026 | 27% | 22.2% | 18.2% | 18.2% | 8.1% | 6.1% | 0.08% | 0.06% | <0.01% |
| Jun 2026 | 24.2% | 24.2% | 19.8% | 16.2% | 8.8% | 6.6% | 0.11% | 0.07% | <0.01% |
| Jul 2026 | 24.2% | 24.2% | 19.8% | 16.2% | 8.8% | 6.6% | 0.11% | 0.07% | <0.01% |
| Aug 2026 | 28.9% | 23.8% | 15.9% | 15.9% | 8.7% | 6.5% | 0.1% | 0.07% | <0.01% |
| Sep 2026 | 28.9% | 23.8% | 15.9% | 15.9% | 8.7% | 6.5% | 0.1% | 0.07% | <0.01% |
How has the Hims and Nizoral comparison changed over the last 12 months?
3 findings
- Hims was ahead of Nizoral in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hims’ share of searches among shampoo and conditioner brands worldwide moved from 14.6% to 15.9%, and its estimated monthly branded searches held steady at 550K.
- Across the 12 months ending September 2026, Nizoral’s share of searches among shampoo and conditioner brands worldwide moved from 8% to 8.7%, and its estimated monthly branded searches held steady at 301K.
How did search popularity change for shampoo and conditioner brands worldwide in September 2026?
0 changes
Neither Hims nor Nizoral moved beyond provider rounding among shampoo and conditioner brands in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hims’ and Nizoral’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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