Brandwave

Heroku vs Netlify:Which is searched more?

In September 2026, Netlify had more branded searches than Heroku among developer hosting platforms worldwide. Netlify was estimated to have 2.7M branded searches compared to Heroku’s 74K, and held a 49.3% Share of Search versus Heroku’s 1.3%. These are worldwide searches for English-language branded terms.

Share of Search among developer hosting platforms worldwide in September 2026Which is more popular in search, Heroku or Netlify?
Heroku1.3%74K searches
vs
Netlify49.3%2.7M searches

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Which is more popular in search, Heroku or Netlify?

Compare the developer hosting platforms people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Heroku and Netlify among developer hosting platforms worldwide, by month

Share of Search by month for Netlify, Heroku. The figures are in the table below the chart.

View monthly share of search table
MonthNetlifyVercelHerokuRenderFly.ioRailway
Oct 202541.7%50.9%6.9%0.41%0.12%<0.01%
Nov 202542.2%51.5%5.7%0.42%0.12%<0.01%
Dec 202542.7%52.1%4.7%0.35%0.12%<0.01%
Jan 202642.6%52.3%4.7%0.28%0.13%<0.01%
Feb 202643.2%52.7%3.9%0.19%0.1%<0.01%
Mar 202643.7%53.4%2.6%0.16%0.1%<0.01%
Apr 202643.9%53.7%2.2%0.16%0.07%<0.01%
May 202648.9%48.9%2%0.14%0.08%<0.01%
Jun 202648.8%48.8%2%0.26%0.08%<0.01%
Jul 202649.1%49.1%1.6%0.14%0.08%<0.01%
Aug 202649.2%49.2%1.3%0.22%0.05%<0.01%
Sep 202649.3%49.3%1.3%0.1%0.05%<0.01%

How has the Heroku and Netlify comparison changed over the last 12 months?

  • Netlify was ahead of Heroku in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Heroku’s estimated Share of Search among developer hosting platforms worldwide moved from 6.9% to 1.3%, and its estimated monthly branded searches moved from 165K to 74K.
  • Across the 12 months ending September 2026, Netlify’s estimated Share of Search among developer hosting platforms worldwide moved from 41.7% to 49.3%, and its estimated monthly branded searches moved from 1M to 2.7M.

How did search popularity change for developer hosting platforms worldwide in September 2026?

  1. Estimated monthly branded searches for Netlify worldwide rose 174% over 12 measured months, from 1M to 2.7M in September 2026.

  2. Estimated monthly branded searches for Heroku worldwide fell 55.2% over 12 measured months, from 165K to 74K in September 2026.

Other head-to-heads among developer hosting platforms

How each brand is measured

Brandwave collects information about searches that people make online using Heroku’s and Netlify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Heroku

1 branded search term

  • heroku

Netlify

1 branded search term

  • netlify

How the Brand Demand Index is measured

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