Brandwave

Herman Miller vs HON:Which is more popular?

In September 2026, Herman Miller had more branded searches than HON among ergonomic office chair brands worldwide. Herman Miller had about 823,000 branded searches, while HON had 1,000. Herman Miller made up 68.6% of all ergonomic office chair brand searches we track, and HON accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about ergonomic office chair brands, Herman Miller appeared in all five answers and HON in two. Herman Miller was mentioned before HON in every answer.

Among ergonomic office chair brands worldwide in September 2026

Who do people search for more?

Herman Miller, about 823 searches for every 1 for HON

Herman Miller 823K searchesHON 1K searches

Who does AI mention more?

Herman Miller, mentioned in every answer we collected

Herman Miller in 5 of 5HON in 2 of 5

Who does AI recommend more?

Herman Miller, named ahead of HON in every answer

Herman Miller first in 5HON never first

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Top ergonomic office chair brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Herman Miller appeared in all five answers. HON was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Herman Miller was listed before HON in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Herman Miller1st
  2. Steelcase2nd
  3. Branch3rd
  4. Haworth4th
  5. Humanscale5th
  6. HON6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Herman Miller5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Steelcase4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Branch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Haworth3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HON2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Humanscale1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ergonomic office chair brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Herman Miller or HON more popular in search?

This chart shows how often people search Google for Herman Miller and HON by name. Each line represents a brand's share of searches for all six ergonomic office chair brands we track, month by month, from English-language searches worldwide.

Herman Miller and HON among ergonomic office chair brands worldwide, by month

Share of searches by month for Herman Miller, HON. The figures are in the table below the chart.

View monthly share of searches table
MonthHerman MillerSteelcaseHaworthHumanscaleBranchHON
Oct 202567.2%21%4.4%4.9%2.3%0.1%
Nov 202570.9%18%4.6%4.2%2.3%0.06%
Dec 202571.2%17.3%4.5%4.7%2.2%0.07%
Jan 202671.2%17.2%4.5%4.6%2.4%0.07%
Feb 202668.6%19.7%4.6%4.5%2.5%0.08%
Mar 202671.6%17.1%4.4%4.5%2.3%0.09%
Apr 202667.8%19.5%4.8%5.1%2.6%0.11%
May 202668.9%18.4%4.4%4.7%3.5%0.07%
Jun 202664.9%19.2%4.5%4.1%7.2%0.08%
Jul 202668.1%18.1%4.9%4.4%4.5%0.08%
Aug 202670.3%17.3%4.8%4.1%3.5%0.09%
Sep 202668.6%19%5.3%4.6%2.4%0.08%

How has the Herman Miller and HON comparison changed over the last 12 months?

3 findings

How did search popularity change for ergonomic office chair brands worldwide in September 2026?

2 changes
  1. In September 2026, Herman Miller lost share of searches among ergonomic office chair brands worldwide, from 70.3% to 68.6%.

  2. Estimated monthly branded searches for HON worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Herman Miller’s and HON’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Herman Miller

7 branded search terms

  • herman miller
  • herman miller aeron
  • herman miller chair
  • herman miller embody
  • herman miller mirra
  • herman miller sayl
  • hermanmiller

HON

1 branded search term

  • hon office furniture

How the Brand Demand Index is measured

Other head-to-heads among ergonomic office chair brands

Creator with pink hair and a pink jacket

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