Brandwave

Headspace vs Healthy Minds Program:Which is more popular?

In September 2026, Headspace had more branded searches than Healthy Minds Program among meditation apps worldwide. Headspace had about 23,500 branded searches, while Healthy Minds Program had 1,900. Headspace made up 9.1% of all meditation app searches we track, and Healthy Minds Program accounted for 0.73%. When we asked ChatGPT and Google AI Overviews about meditation apps, Headspace appeared in all five answers and Healthy Minds Program in three. Headspace was mentioned before Healthy Minds Program in every answer.

Among meditation apps worldwide in September 2026

Who do people search for more?

Headspace, about 12 searches for every 1 for Healthy Minds Program

Headspace 23.5K searchesHealthy Minds Program 1.9K searches

Who does AI mention more?

Headspace, mentioned in every answer we collected

Headspace in 5 of 5Healthy Minds Program in 3 of 5

Who does AI recommend more?

Headspace, named ahead of Healthy Minds Program in every answer

Headspace first in 5Healthy Minds Program never first

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Top meditation apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Headspace appeared in all five answers. Healthy Minds Program was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Headspace was listed before Healthy Minds Program in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Headspace1st
  2. Calm2nd
  3. Insight Timer3rd
  4. Waking Up4th
  5. Healthy Minds Program5th
  6. Medito6th
  7. Smiling Mind7th
  8. Balance8th
  9. BetterSleep–
  10. Happier–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Calm5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Insight Timer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Headspace5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Waking Up3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Medito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Healthy Minds Program3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Smiling Mind1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Balance1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BetterSleep0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Happier0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about meditation apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Headspace or Healthy Minds Program more popular in search?

This chart shows how often people search Google for Headspace and Healthy Minds Program by name. Each line represents a brand's share of searches for all ten meditation apps we track, month by month, from English-language searches worldwide.

Headspace and Healthy Minds Program among meditation apps worldwide, by month

Share of searches by month for Headspace, Healthy Minds Program. The figures are in the table below the chart.

View monthly share of searches table
MonthCalmInsight TimerBetterSleepHeadspaceSmiling MindWaking UpHappierMeditoHealthy Minds ProgramBalance
Oct 202524.6%29.3%12.4%14.1%6.8%3%5.2%3%0.6%0.93%
Nov 202526.4%31.2%8.9%12.7%7.3%3.2%5.4%3.2%0.64%0.92%
Dec 202531.1%25.6%10.8%12.2%5.9%3.9%6.2%2.6%0.63%1.1%
Jan 202632.2%31.2%8.6%10%4.7%3.8%5.2%2.6%0.74%1%
Feb 202636.7%24.7%8%11.3%6.5%2.9%6.5%1.9%0.57%0.89%
Mar 202636.3%25.3%7.4%10.5%9%3.3%4.5%2.2%0.77%0.7%
Apr 202626%28.1%9.7%14.3%8%3.5%5.1%3.5%0.86%0.85%
May 202623.2%28.3%9.9%17.6%6.6%3.6%6.7%2.4%0.88%0.8%
Jun 202622.8%29%11.5%14.5%7.7%2.8%5.2%5.1%0.67%0.68%
Jul 202624.1%29.4%13.2%13.9%4.8%3.9%5.9%3.2%0.77%0.78%
Aug 202623.6%27.7%13.7%11.4%9.2%3.3%3.7%6.1%0.66%0.54%
Sep 202633.8%33.5%12.8%9.1%3.8%2.5%1.7%1.7%0.73%0.37%

How has the Headspace and Healthy Minds Program comparison changed over the last 12 months?

3 findings

How did search popularity change for meditation apps worldwide in September 2026?

2 changes

  1. In September 2026, Headspace lost share of searches among meditation apps worldwide, from 11.4% to 9.1%.

  2. Estimated monthly branded searches for Healthy Minds Program worldwide rose 46.2% over 12 measured months, from 1.3K to 1.9K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Headspace’s and Healthy Minds Program’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Headspace

2 branded search terms

  • headspace app
  • headspace meditation

Healthy Minds Program

1 branded search term

  • healthy minds program

How the Brand Demand Index is measured

Other head-to-heads among meditation apps

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