Brandwave

HaloITSM vs SysAid:Which is more popular?

In September 2026, HaloITSM had more branded searches than SysAid among IT service management platforms worldwide. HaloITSM had about 8,100 branded searches, while SysAid had 6,620. HaloITSM made up 0.93% of all IT service management platform searches we track, and SysAid accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about IT service management platforms, HaloITSM appeared in four of the five answers and SysAid in two. HaloITSM was mentioned before SysAid in three out of four answers that named either.

Among IT service management platforms worldwide in September 2026

Who do people search for more?

HaloITSM, about 22% more searches than SysAid

HaloITSM 8.1K searchesSysAid 6.6K searches

Who does AI mention more?

HaloITSM, mentioned in 4 of 5 answers, SysAid in 2

HaloITSM in 4 of 5SysAid in 2 of 5

Who does AI recommend more?

HaloITSM, named ahead of SysAid in 3 of 4 answers

HaloITSM first in 3SysAid first in 1

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Top IT service management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, HaloITSM was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. SysAid was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. HaloITSM was listed before SysAid in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. ServiceNow2nd
  3. Jira Service Management3rd
  4. ManageEngine ServiceDesk Plus4th
  5. HaloITSM5th
  6. SysAid6th
  7. BMC Helix7th
  8. SolarWinds8th
  9. TOPdesk9th
  10. Zendesk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ServiceNow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshservice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jira Service Management5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ManageEngine ServiceDesk Plus5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HaloITSM4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TOPdesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BMC Helix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SysAid2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SolarWinds1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zendesk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT service management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is HaloITSM or SysAid more popular in search?

This chart shows how often people search Google for HaloITSM and SysAid by name. Each line represents a brand's share of searches for all ten IT service management platforms we track, month by month, from English-language searches worldwide.

HaloITSM and SysAid among IT service management platforms worldwide, by month

Share of searches by month for HaloITSM, SysAid. The figures are in the table below the chart.

View monthly share of searches table
MonthServiceNowZendeskFreshserviceJira Service ManagementSolarWindsTOPdeskBMC HelixManageEngine ServiceDesk PlusHaloITSMSysAid
Oct 202543.9%35.2%3.9%4%5.8%3.2%1.2%1.4%0.52%0.95%
Nov 202542.9%34.4%3.8%4.7%5.6%3.8%1.4%1.7%0.5%1.1%
Dec 202544.4%35.6%3.9%4%4.8%3.2%1.2%1.6%0.42%0.96%
Jan 202644.5%35.7%4%4%4.8%3.2%1.2%1.4%0.43%0.79%
Feb 202648%31.5%3.5%4.3%5.2%3.5%1.3%1.4%0.46%0.85%
Mar 202644.5%35.5%4%4%4.8%3.2%1.2%1.6%0.52%0.79%
Apr 202655.8%24.5%4.1%4%4.9%2.7%1.2%1.6%0.54%0.66%
May 202653.4%28.7%3.9%3.8%3.9%2.6%1.2%1.6%0.42%0.63%
Jun 202653.2%28.5%3.9%3.8%3.8%3.1%1.4%1.3%0.42%0.63%
Jul 202652%27.8%3.8%4.4%4.6%3.1%1.7%1.5%0.5%0.75%
Aug 202647.5%30.8%4.2%4.2%5.1%3.4%1.8%1.7%0.55%0.83%
Sep 202643%34.4%4.7%4.6%4.6%3.8%1.7%1.5%0.93%0.76%

How has the HaloITSM and SysAid comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: HaloITSM took it in September 2026.
  • Across the 12 months ending September 2026, HaloITSM’s share of searches among IT service management platforms worldwide moved from 0.52% to 0.93%, and its estimated monthly branded searches moved from 5.4K to 8.1K.
  • Across the 12 months ending September 2026, SysAid’s share of searches among IT service management platforms worldwide moved from 0.95% to 0.76%, and its estimated monthly branded searches moved from 10K to 6.6K.

How did search popularity change for IT service management platforms worldwide in September 2026?

2 changes
  1. HaloITSM’s share of searches among IT service management platforms worldwide has gained ground for 3 months in a row, from 0.42% to 0.93% in September 2026.

  2. In September 2026, SysAid fell from 9th to 10th among IT service management platforms worldwide.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using HaloITSM’s and SysAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HaloITSM

1 branded search term

  • haloitsm

SysAid

3 branded search terms

  • sysaid
  • sysaid app
  • sysaid software

How the Brand Demand Index is measured

Other head-to-heads among IT service management platforms

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