HaloITSM vs ManageEngine ServiceDesk Plus:Which is more popular?
In September 2026, ManageEngine ServiceDesk Plus had more branded searches than HaloITSM among IT service management platforms worldwide. ManageEngine ServiceDesk Plus had about 13,200 branded searches, while HaloITSM had 8,100. ManageEngine ServiceDesk Plus made up 1.5% of all IT service management platform searches we track, and HaloITSM accounted for 0.93%. When we asked ChatGPT and Google AI Overviews about IT service management platforms, ManageEngine ServiceDesk Plus appeared in all five answers and HaloITSM in four. ManageEngine ServiceDesk Plus was mentioned before HaloITSM in four out of five answers.
Who do people search for more?
ManageEngine ServiceDesk Plus, about 63% more searches than HaloITSM
Who does AI mention more?
ManageEngine ServiceDesk Plus, mentioned in every answer we collected
Who does AI recommend more?
ManageEngine ServiceDesk Plus, named ahead of HaloITSM in 4 of 5 answers
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Top IT service management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ManageEngine ServiceDesk Plus appeared in all five answers. HaloITSM was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. ManageEngine ServiceDesk Plus was listed before HaloITSM in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ServiceNow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Freshservice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Jira Service Management5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ManageEngine ServiceDesk Plus5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HaloITSM4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
TOPdesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BMC Helix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SysAid2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SolarWinds1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zendesk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about IT service management platforms
5 answers
Asked ChatGPT
“Which IT service management platform should I use?”
Asked ChatGPT
“What are the best IT service management platforms?”
Asked ChatGPT
“What's the best IT service management platform for a service desk team?”
Searched Google, AI Overview
“it service management platform”
Searched Google, AI Overview
“it help desk software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is HaloITSM or ManageEngine ServiceDesk Plus more popular in search?
This chart shows how often people search Google for HaloITSM and ManageEngine ServiceDesk Plus by name. Each line represents a brand's share of searches for all ten IT service management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for ManageEngine ServiceDesk Plus, HaloITSM. The figures are in the table below the chart.
View monthly share of searches table
| Month | ServiceNow | Zendesk | Freshservice | Jira Service Management | SolarWinds | TOPdesk | BMC Helix | ManageEngine ServiceDesk Plus | HaloITSM | SysAid |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 35.2% | 3.9% | 4% | 5.8% | 3.2% | 1.2% | 1.4% | 0.52% | 0.95% |
| Nov 2025 | 42.9% | 34.4% | 3.8% | 4.7% | 5.6% | 3.8% | 1.4% | 1.7% | 0.5% | 1.1% |
| Dec 2025 | 44.4% | 35.6% | 3.9% | 4% | 4.8% | 3.2% | 1.2% | 1.6% | 0.42% | 0.96% |
| Jan 2026 | 44.5% | 35.7% | 4% | 4% | 4.8% | 3.2% | 1.2% | 1.4% | 0.43% | 0.79% |
| Feb 2026 | 48% | 31.5% | 3.5% | 4.3% | 5.2% | 3.5% | 1.3% | 1.4% | 0.46% | 0.85% |
| Mar 2026 | 44.5% | 35.5% | 4% | 4% | 4.8% | 3.2% | 1.2% | 1.6% | 0.52% | 0.79% |
| Apr 2026 | 55.8% | 24.5% | 4.1% | 4% | 4.9% | 2.7% | 1.2% | 1.6% | 0.54% | 0.66% |
| May 2026 | 53.4% | 28.7% | 3.9% | 3.8% | 3.9% | 2.6% | 1.2% | 1.6% | 0.42% | 0.63% |
| Jun 2026 | 53.2% | 28.5% | 3.9% | 3.8% | 3.8% | 3.1% | 1.4% | 1.3% | 0.42% | 0.63% |
| Jul 2026 | 52% | 27.8% | 3.8% | 4.4% | 4.6% | 3.1% | 1.7% | 1.5% | 0.5% | 0.75% |
| Aug 2026 | 47.5% | 30.8% | 4.2% | 4.2% | 5.1% | 3.4% | 1.8% | 1.7% | 0.55% | 0.83% |
| Sep 2026 | 43% | 34.4% | 4.7% | 4.6% | 4.6% | 3.8% | 1.7% | 1.5% | 0.93% | 0.76% |
How has the HaloITSM and ManageEngine ServiceDesk Plus comparison changed over the last 12 months?
3 findings
- ManageEngine ServiceDesk Plus was ahead of HaloITSM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HaloITSM’s share of searches among IT service management platforms worldwide moved from 0.52% to 0.93%, and its estimated monthly branded searches moved from 5.4K to 8.1K.
- Across the 12 months ending September 2026, ManageEngine ServiceDesk Plus’ share of searches among IT service management platforms worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches moved from 14.8K to 13.2K.
How did search popularity change for IT service management platforms worldwide in September 2026?
2 changes

HaloITSM’s share of searches among IT service management platforms worldwide has gained ground for 3 months in a row, from 0.42% to 0.93% in September 2026.

Estimated monthly branded searches for ManageEngine ServiceDesk Plus worldwide fell 10.2% over 12 measured months, from 14.8K to 13.2K in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using HaloITSM’s and ManageEngine ServiceDesk Plus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
HaloITSM
1 branded search term
- haloitsm
ManageEngine ServiceDesk Plus
5 branded search terms
- manageengine servicedesk plus
- manageengine servicedesk plus app
- manageengine servicedesk plus software
- manageengineservicedeskplus
- servicedesk plus
Other head-to-heads among IT service management platforms

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