Brandwave

HaloITSM vs ManageEngine ServiceDesk Plus:Which is more popular?

In September 2026, ManageEngine ServiceDesk Plus had more branded searches than HaloITSM among IT service management platforms worldwide. ManageEngine ServiceDesk Plus had about 13,200 branded searches, while HaloITSM had 8,100. ManageEngine ServiceDesk Plus made up 1.5% of all IT service management platform searches we track, and HaloITSM accounted for 0.93%. When we asked ChatGPT and Google AI Overviews about IT service management platforms, ManageEngine ServiceDesk Plus appeared in all five answers and HaloITSM in four. ManageEngine ServiceDesk Plus was mentioned before HaloITSM in four out of five answers.

Among IT service management platforms worldwide in September 2026

Who do people search for more?

ManageEngine ServiceDesk Plus, about 63% more searches than HaloITSM

ManageEngine ServiceDesk Plus 13.2K searchesHaloITSM 8.1K searches

Who does AI mention more?

ManageEngine ServiceDesk Plus, mentioned in every answer we collected

ManageEngine ServiceDesk Plus in 5 of 5HaloITSM in 4 of 5

Who does AI recommend more?

ManageEngine ServiceDesk Plus, named ahead of HaloITSM in 4 of 5 answers

ManageEngine ServiceDesk Plus first in 4HaloITSM first in 1

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Top IT service management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ManageEngine ServiceDesk Plus appeared in all five answers. HaloITSM was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. ManageEngine ServiceDesk Plus was listed before HaloITSM in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. ServiceNow2nd
  3. Jira Service Management3rd
  4. ManageEngine ServiceDesk Plus4th
  5. HaloITSM5th
  6. SysAid6th
  7. BMC Helix7th
  8. SolarWinds8th
  9. TOPdesk9th
  10. Zendesk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ServiceNow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshservice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jira Service Management5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ManageEngine ServiceDesk Plus5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HaloITSM4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TOPdesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BMC Helix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SysAid2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SolarWinds1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zendesk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT service management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is HaloITSM or ManageEngine ServiceDesk Plus more popular in search?

This chart shows how often people search Google for HaloITSM and ManageEngine ServiceDesk Plus by name. Each line represents a brand's share of searches for all ten IT service management platforms we track, month by month, from English-language searches worldwide.

HaloITSM and ManageEngine ServiceDesk Plus among IT service management platforms worldwide, by month

Share of searches by month for ManageEngine ServiceDesk Plus, HaloITSM. The figures are in the table below the chart.

View monthly share of searches table
MonthServiceNowZendeskFreshserviceJira Service ManagementSolarWindsTOPdeskBMC HelixManageEngine ServiceDesk PlusHaloITSMSysAid
Oct 202543.9%35.2%3.9%4%5.8%3.2%1.2%1.4%0.52%0.95%
Nov 202542.9%34.4%3.8%4.7%5.6%3.8%1.4%1.7%0.5%1.1%
Dec 202544.4%35.6%3.9%4%4.8%3.2%1.2%1.6%0.42%0.96%
Jan 202644.5%35.7%4%4%4.8%3.2%1.2%1.4%0.43%0.79%
Feb 202648%31.5%3.5%4.3%5.2%3.5%1.3%1.4%0.46%0.85%
Mar 202644.5%35.5%4%4%4.8%3.2%1.2%1.6%0.52%0.79%
Apr 202655.8%24.5%4.1%4%4.9%2.7%1.2%1.6%0.54%0.66%
May 202653.4%28.7%3.9%3.8%3.9%2.6%1.2%1.6%0.42%0.63%
Jun 202653.2%28.5%3.9%3.8%3.8%3.1%1.4%1.3%0.42%0.63%
Jul 202652%27.8%3.8%4.4%4.6%3.1%1.7%1.5%0.5%0.75%
Aug 202647.5%30.8%4.2%4.2%5.1%3.4%1.8%1.7%0.55%0.83%
Sep 202643%34.4%4.7%4.6%4.6%3.8%1.7%1.5%0.93%0.76%

How has the HaloITSM and ManageEngine ServiceDesk Plus comparison changed over the last 12 months?

3 findings

How did search popularity change for IT service management platforms worldwide in September 2026?

2 changes
  1. HaloITSM’s share of searches among IT service management platforms worldwide has gained ground for 3 months in a row, from 0.42% to 0.93% in September 2026.

  2. Estimated monthly branded searches for ManageEngine ServiceDesk Plus worldwide fell 10.2% over 12 measured months, from 14.8K to 13.2K in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using HaloITSM’s and ManageEngine ServiceDesk Plus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HaloITSM

1 branded search term

  • haloitsm

ManageEngine ServiceDesk Plus

5 branded search terms

  • manageengine servicedesk plus
  • manageengine servicedesk plus app
  • manageengine servicedesk plus software
  • manageengineservicedeskplus
  • servicedesk plus

How the Brand Demand Index is measured

Other head-to-heads among IT service management platforms

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