Brandwave

Habitat vs Next:Which is searched more?

In August 2026, Next had more branded searches than Habitat among curtain brands worldwide. Next was estimated to have 109K branded searches compared to Habitat’s 8.1K, and held a 0.17% Share of Search versus Habitat’s 0.01%. These are worldwide searches for English-language branded terms.

Share of Search among curtain brands worldwide in August 2026Which is more popular in search, Habitat or Next?
Habitat0.01%8.1K searches
vs
Next0.17%109K searches

Follow Habitat vs Next and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Habitat or Next?

Compare the curtain brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Habitat and Next among curtain brands worldwide, by month

Share of Search by month for Next, Habitat. The figures are in the table below the chart.

View monthly share of search table
MonthNextHabitat
Oct 20250.14%0.01%
Nov 20250.16%0.01%
Dec 20250.14%0.01%
Jan 20260.14%0.01%
Feb 20260.17%0.02%
Mar 20260.21%0.02%
Apr 20260.2%0.02%
May 20260.25%0.01%
Jun 20260.21%0.01%
Jul 20260.21%0.01%
Aug 20260.17%0.01%
Sep 2026——

How has the Habitat and Next comparison changed over the last 12 months?

  • Next was ahead of Habitat in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Habitat’s estimated Share of Search among curtain brands worldwide held steady at 0.01%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 11 months ending August 2026, Next’s estimated Share of Search among curtain brands worldwide moved from 0.14% to 0.17%, and its estimated monthly branded searches moved from 88.8K to 109K.

How did search popularity change for curtain brands worldwide in August 2026?

  1. Estimated monthly branded searches for Next worldwide rose 22.3% over 11 measured months, from 88.8K to 109K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Habitat’s and Next’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Habitat

1 branded search term

  • habitat homeware

Next

2 branded search terms

  • next clothing
  • next shop

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.