Gunn & Moore vs MRF:Which is more popular?
In September 2026, MRF had more branded searches than Gunn & Moore among cricket bat brands worldwide. MRF had about 18,100 branded searches, while Gunn & Moore had 4,800. MRF made up 18.3% of all cricket bat brand searches we track, and Gunn & Moore accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about cricket bat brands, Gunn & Moore appeared in three of the five answers and MRF in two. Gunn & Moore and MRF were each mentioned first in one of the two answers that named either.
Who do people search for more?
MRF, about 4 searches for every 1 for Gunn & Moore
Who does AI mention more?
Gunn & Moore, mentioned in 3 of 5 answers, MRF in 2
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top cricket bat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Gunn & Moore was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. MRF was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Gunn & Moore and MRF were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Gray-Nicolls1st
Kookaburra2nd
SS Cricket3rd
Gunn & Moore4th
MRF5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kookaburra5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gray-Nicolls5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SS Cricket4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gunn & Moore3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
MRF2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about cricket bat brands
5 answers
Asked ChatGPT
“Which cricket bat brand should I buy?”
Asked ChatGPT
“What are the best cricket bat brands?”
Asked ChatGPT
“What's the best cricket bat brand for match batting?”
Searched Google, AI Overview
“cricket bat brands”
Searched Google, AI Overview
“best cricket bat”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Gunn & Moore or MRF more popular in search?
This chart shows how often people search Google for Gunn & Moore and MRF by name. Each line represents a brand's share of searches for all five cricket bat brands we track, month by month, from English-language searches worldwide.
Share of searches by month for MRF, Gunn & Moore. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kookaburra | Gray-Nicolls | MRF | SS Cricket | Gunn & Moore |
|---|---|---|---|---|---|
| Oct 2025 | 38.8% | 25.6% | 17.2% | 13.4% | 5% |
| Nov 2025 | 40.6% | 26.3% | 14.4% | 13% | 5.7% |
| Dec 2025 | 41.9% | 23.9% | 16% | 13% | 5.3% |
| Jan 2026 | 40.2% | 23.5% | 19.2% | 12.4% | 4.6% |
| Feb 2026 | 39.3% | 23% | 18.8% | 14.4% | 4.5% |
| Mar 2026 | 46.1% | 17.6% | 21.5% | 11% | 3.8% |
| Apr 2026 | 40.3% | 20.7% | 25.3% | 9.5% | 4.1% |
| May 2026 | 44.2% | 17.6% | 26.3% | 8.1% | 3.8% |
| Jun 2026 | 39.7% | 18.9% | 28.3% | 8% | 5.1% |
| Jul 2026 | 41.7% | 19.8% | 24.1% | 9.2% | 5.2% |
| Aug 2026 | 42.8% | 22.4% | 18.4% | 10.4% | 6% |
| Sep 2026 | 38% | 27.4% | 18.3% | 11.5% | 4.8% |
How has the Gunn & Moore and MRF comparison changed over the last 12 months?
3 findings
- MRF was ahead of Gunn & Moore in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gunn & Moore’s share of searches among cricket bat brands worldwide moved from 5% to 4.8%, and its estimated monthly branded searches moved from 6.5K to 4.8K.
- Across the 12 months ending September 2026, MRF’s share of searches among cricket bat brands worldwide moved from 17.2% to 18.3%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
How did search popularity change for cricket bat brands worldwide in September 2026?
2 changes

In September 2026, Gunn & Moore lost share of searches among cricket bat brands worldwide, from 6% to 4.8%.

MRF’s share of searches among cricket bat brands worldwide has lost ground for 3 months in a row, from 28.3% to 18.3% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Gunn & Moore’s and MRF’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gunn & Moore
2 branded search terms
- gm cricket
- gunn moore
MRF
1 branded search term
- mrf bat
Other head-to-heads among cricket bat brands

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