Grafana IRM vs PagerDuty:Which is more popular?
In September 2026, PagerDuty had more branded searches than Grafana IRM among alerting platforms worldwide. PagerDuty had about 74,000 branded searches, while Grafana IRM had 2,900. PagerDuty made up 60.3% of all alerting platform searches we track, and Grafana IRM accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about alerting platforms, PagerDuty appeared in all five answers and Grafana IRM in four. PagerDuty was mentioned before Grafana IRM in every answer.
Who do people search for more?
PagerDuty, about 26 searches for every 1 for Grafana IRM
Who does AI mention more?
PagerDuty, mentioned in every answer we collected
Who does AI recommend more?
PagerDuty, named ahead of Grafana IRM in every answer
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Top alerting platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, PagerDuty appeared in all five answers. Grafana IRM was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. PagerDuty was listed before Grafana IRM in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PagerDuty1st
incident.io2nd
Grafana IRM3rd
Opsgenie4th
Better Stack5th
Rootly6th
AlertOps7th
xMatters–
Splunk On-Call–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Grafana IRM4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Opsgenie3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
incident.io3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Better Stack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rootly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AlertOps1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
xMatters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Splunk On-Call0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about alerting platforms
5 answers
Asked ChatGPT
“Which alerting platform should I use?”
Asked ChatGPT
“What are the best alerting platforms?”
Asked ChatGPT
“What's the best alerting platform for a small engineering team?”
Searched Google, AI Overview
“alerting platforms”
Searched Google, AI Overview
“on call alerting”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Grafana IRM or PagerDuty more popular in search?
This chart shows how often people search Google for Grafana IRM and PagerDuty by name. Each line represents a brand's share of searches for all nine alerting platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for PagerDuty, Grafana IRM. The figures are in the table below the chart.
View monthly share of searches table
| Month | PagerDuty | Better Stack | Opsgenie | Rootly | xMatters | Grafana IRM | AlertOps | Splunk On-Call | incident.io |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.6% | 6.2% | 20.7% | 5.1% | 5.1% | 3.2% | 1.8% | 1.2% | 0.07% |
| Nov 2025 | 60% | 6.6% | 18% | 4.4% | 5.4% | 3% | 1.5% | 1.1% | 0.06% |
| Dec 2025 | 55.9% | 7.5% | 20.5% | 5% | 5% | 3.1% | 1.8% | 1.2% | 0.1% |
| Jan 2026 | 53.8% | 8.8% | 19.7% | 5.9% | 5.9% | 3.3% | 1.7% | 0.89% | 0.08% |
| Feb 2026 | 59.4% | 8% | 17.8% | 5.3% | 4.3% | 3% | 1.3% | 0.8% | 0.09% |
| Mar 2026 | 56.7% | 9.3% | 17% | 6.2% | 5.1% | 3.4% | 1.2% | 1% | 0.11% |
| Apr 2026 | 59.5% | 9.7% | 14.6% | 5.3% | 5.3% | 3.4% | 1.3% | 0.8% | 0.14% |
| May 2026 | 58.9% | 11.8% | 14.4% | 5.3% | 4.3% | 3.2% | 1.3% | 0.8% | 0.09% |
| Jun 2026 | 60.6% | 9.9% | 14.8% | 5.4% | 4.4% | 2.6% | 1.3% | 0.82% | 0.14% |
| Jul 2026 | 60.6% | 9.9% | 14.8% | 5.4% | 4.4% | 2.6% | 1.3% | 0.82% | 0.14% |
| Aug 2026 | 56.1% | 13.7% | 13.7% | 6.1% | 5% | 2.7% | 1.5% | 0.93% | 0.16% |
| Sep 2026 | 60.3% | 12.1% | 12.1% | 5.4% | 5.4% | 2.4% | 1.5% | 0.72% | 0.11% |
How has the Grafana IRM and PagerDuty comparison changed over the last 12 months?
3 findings
- PagerDuty was ahead of Grafana IRM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Grafana IRM’s share of searches among alerting platforms worldwide moved from 3.2% to 2.4%, and its estimated monthly branded searches moved from 4.2K to 2.9K.
- Across the 12 months ending September 2026, PagerDuty’s share of searches among alerting platforms worldwide moved from 56.6% to 60.3%, and its estimated monthly branded searches held steady at 74K.
How did search popularity change for alerting platforms worldwide in September 2026?
2 changes

In September 2026, PagerDuty gained share of searches among alerting platforms worldwide, from 56.1% to 60.3%.

Estimated monthly branded searches for Grafana IRM worldwide fell 31% over 12 measured months, from 4.2K to 2.9K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Grafana IRM’s and PagerDuty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Grafana IRM
2 branded search terms
- grafana irm
- grafana oncall
PagerDuty
1 branded search term
- pagerduty
Other head-to-heads among alerting platforms

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