Brandwave

Got2b vs VO5:Which is more popular by branded search?

In August 2026, VO5 had more branded searches than Got2b among hair sprays worldwide. VO5 was estimated to have 14.8K branded searches compared to Got2b’s 12.1K, and held a 3% Share of Search versus Got2b’s 2.5%. These are worldwide searches for English-language branded terms.

Share of Search among hair sprays worldwide in August 2026Which is more popular in search, Got2b or VO5?
Got2b2.5%12.1K searches
vs
VO53%14.8K searches

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Which is more popular in search, Got2b or VO5?

Compare the hair sprays people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Got2b and VO5 among hair sprays worldwide, by month

Share of Search by month for VO5, Got2b. The figures are in the table below the chart.

View monthly share of search table
MonthPanteneTRESemméVO5Got2bSchwarzkopfElnett
Oct 202551%41.7%2.5%1.4%2.1%1.4%
Nov 202550.9%41.6%3.1%1.4%1.7%1.4%
Dec 202550.9%41.6%3.1%1.4%1.7%1.4%
Jan 202650%40.9%4.5%1.6%1.6%1.3%
Feb 202654.4%36.5%4%1.8%2.2%1.2%
Mar 202649.8%40.7%3.7%2%2.5%1.3%
Apr 202650.1%40.9%3.7%2%2%1.3%
May 202650.4%41.2%3%2%2%1.4%
Jun 202650%40.9%3%2%2.5%1.6%
Jul 202649.7%40.6%3%2%3%1.6%
Aug 202650%40.9%3%2.5%2%1.6%
Sep 2026——————

How has the Got2b and VO5 comparison changed over the last 12 months?

  • VO5 was ahead of Got2b in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Got2b’s estimated Share of Search among hair sprays worldwide moved from 1.4% to 2.5%, and its estimated monthly branded searches moved from 6.6K to 12.1K.
  • Across the 11 months ending August 2026, VO5’s estimated Share of Search among hair sprays worldwide moved from 2.5% to 3%, and its estimated monthly branded searches moved from 12.1K to 14.8K.

How did search popularity change for hair sprays worldwide in August 2026?

  1. In August 2026, Got2b rose from 5th to 4th among hair sprays worldwide.

  2. In August 2026, VO5 rose from 4th to 3rd among hair sprays worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Got2b’s and VO5’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Got2b

1 branded search term

  • got 2b

VO5

1 branded search term

  • vo5 shampoo

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.