GLOBAL vs Napoleon:Which is more popular?
In October 2026, GLOBAL had more branded searches than Napoleon among BBQ tool brands worldwide. GLOBAL had about 90 branded searches, while Napoleon had 50. GLOBAL made up 6.9% of all BBQ tool brand searches we track, and Napoleon accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about BBQ tool brands, neither GLOBAL nor Napoleon appeared in any of the five answers.
Who do people search for more?
GLOBAL, about 80% more searches than Napoleon
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top BBQ tool brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither GLOBAL nor Napoleon showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Weber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
OXO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Cuisinart3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Traeger1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Wusthof1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ZWILLING0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- GLOBAL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Napoleon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about BBQ tool brands
5 answers
Asked ChatGPT
“Which BBQ tool brand should I buy?”
Asked ChatGPT
“What are the best BBQ tool brands?”
Asked ChatGPT
“What's the best BBQ tool brand for easy grilling?”
Searched Google, AI Overview
“best bbq tools”
Searched Google, AI Overview
“grill tool set”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is GLOBAL or Napoleon more popular in search?
This chart shows how often people search Google for GLOBAL and Napoleon by name. Each line represents a brand's share of searches for all eight BBQ tool brands we track, month by month, from English-language searches worldwide.
Share of searches by month for GLOBAL, Napoleon. The figures are in the table below the chart.
View monthly share of searches table
| Month | Weber | ZWILLING | Traeger | Wusthof | OXO | GLOBAL | Napoleon | Cuisinart |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 55.5% | 12.5% | 9.5% | 11% | 6% | — | 2% | 3.5% |
| Dec 2025 | 57.1% | 8.6% | 10% | 11.6% | 8% | — | 2.3% | 2.3% |
| Jan 2026 | 51.8% | 9.8% | 9.8% | 12.5% | 10.7% | — | 2.7% | 2.7% |
| Feb 2026 | 54.7% | 8.1% | 9.3% | 12.8% | 8.1% | — | 3.5% | 3.5% |
| Mar 2026 | 42.9% | 5.4% | 5.4% | 16.7% | 10.3% | — | 3.4% | 15.8% |
| Apr 2026 | 63% | 4.3% | 5.8% | 6.3% | 12% | — | 6.3% | 2.4% |
| May 2026 | 59.7% | 1.9% | 5.7% | 7.3% | 15.6% | — | 7% | 2.9% |
| Jun 2026 | 60.8% | 1.9% | 6.5% | 2.3% | 17.2% | — | 7.8% | 3.6% |
| Jul 2026 | 58.5% | 2.4% | 7.8% | 2.9% | 17.1% | — | 6.8% | 4.4% |
| Aug 2026 | 63.8% | 5.2% | 5.2% | 4% | 12.1% | — | 6.9% | 2.9% |
| Sep 2026 | 60.6% | 7.6% | 7.6% | 6.1% | 10.6% | — | 3.8% | 3.8% |
| Oct 2026 | 50% | 10% | 9.2% | 9.2% | 8.5% | 6.9% | 3.8% | 2.3% |
How has branded search for GLOBAL and Napoleon changed worldwide over the last 12 months?
2 findings
- GLOBAL was ahead of Napoleon in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Napoleon’s share of searches among BBQ tool brands worldwide moved from 2% to 3.8%, and its estimated monthly branded searches moved from 40 to 50.
How did search popularity change for BBQ tool brands worldwide in October 2026?
1 change
Estimated monthly branded searches for Napoleon worldwide rose 25% over 12 measured months, from 40 to 50 in October 2026.
How are GLOBAL’s and Napoleon’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using GLOBAL’s and Napoleon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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