Gatorade vs High5:Which is more popular by branded search?
In August 2026, Gatorade had more branded searches than High5 among isotonic drink brands worldwide. Gatorade was estimated to have 1M branded searches compared to High5’s 90.5K, and held a 63.3% Share of Search versus High5’s 5.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gatorade or High5?
Compare the isotonic drink brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gatorade, High5. The figures are in the table below the chart.
View monthly share of search table
| Month | Gatorade | Powerade | Lucozade | High5 | Riordan | SiS |
|---|---|---|---|---|---|---|
| Oct 2025 | 63.2% | 18.9% | 8.5% | 8.5% | 0.93% | 0.01% |
| Nov 2025 | 64.2% | 19.2% | 7.1% | 8.6% | 0.94% | <0.01% |
| Dec 2025 | 64.2% | 19.2% | 8.6% | 7.1% | 0.94% | <0.01% |
| Jan 2026 | 63.1% | 18.9% | 8.4% | 8.4% | 1.1% | <0.01% |
| Feb 2026 | 64.2% | 19.2% | 8.6% | 7.1% | 0.94% | 0.01% |
| Mar 2026 | 65.9% | 19.8% | 7.3% | 6% | 0.98% | <0.01% |
| Apr 2026 | 65.9% | 19.8% | 7.3% | 6% | 0.98% | <0.01% |
| May 2026 | 63.2% | 23.2% | 6.9% | 5.7% | 0.93% | <0.01% |
| Jun 2026 | 60.1% | 27.1% | 6.6% | 5.4% | 0.73% | <0.01% |
| Jul 2026 | 60.1% | 27.1% | 6.6% | 5.4% | 0.73% | <0.01% |
| Aug 2026 | 63.3% | 23.3% | 7% | 5.7% | 0.77% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Gatorade and High5 comparison changed over the last 12 months?
3 findings
- Gatorade was ahead of High5 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gatorade’s estimated Share of Search among isotonic drink brands worldwide moved from 63.2% to 63.3%, and its estimated monthly branded searches moved from 823K to 1M.
- Across the 11 months ending August 2026, High5’s estimated Share of Search among isotonic drink brands worldwide moved from 8.5% to 5.7%, and its estimated monthly branded searches moved from 110K to 90.5K.
How did search popularity change for isotonic drink brands worldwide in August 2026?
2 changes
In August 2026, Gatorade gained estimated Share of Search among isotonic drink brands worldwide, from 60.1% to 63.3%.
Estimated monthly branded searches for High5 worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Gatorade’s and High5’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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