High5 vs Lucozade:Which is more popular by branded search?
In August 2026, Lucozade had more branded searches than High5 among isotonic drink brands worldwide. Lucozade was estimated to have 110K branded searches compared to High5’s 90.5K, and held a 7% Share of Search versus High5’s 5.7%. These are worldwide searches for English-language branded terms.
Follow High5 vs Lucozade and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, High5 or Lucozade?
Compare the isotonic drink brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lucozade, High5. The figures are in the table below the chart.
View monthly share of search table
| Month | Gatorade | Powerade | Lucozade | High5 | Riordan | SiS |
|---|---|---|---|---|---|---|
| Oct 2025 | 63.2% | 18.9% | 8.5% | 8.5% | 0.93% | 0.01% |
| Nov 2025 | 64.2% | 19.2% | 7.1% | 8.6% | 0.94% | <0.01% |
| Dec 2025 | 64.2% | 19.2% | 8.6% | 7.1% | 0.94% | <0.01% |
| Jan 2026 | 63.1% | 18.9% | 8.4% | 8.4% | 1.1% | <0.01% |
| Feb 2026 | 64.2% | 19.2% | 8.6% | 7.1% | 0.94% | 0.01% |
| Mar 2026 | 65.9% | 19.8% | 7.3% | 6% | 0.98% | <0.01% |
| Apr 2026 | 65.9% | 19.8% | 7.3% | 6% | 0.98% | <0.01% |
| May 2026 | 63.2% | 23.2% | 6.9% | 5.7% | 0.93% | <0.01% |
| Jun 2026 | 60.1% | 27.1% | 6.6% | 5.4% | 0.73% | <0.01% |
| Jul 2026 | 60.1% | 27.1% | 6.6% | 5.4% | 0.73% | <0.01% |
| Aug 2026 | 63.3% | 23.3% | 7% | 5.7% | 0.77% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the High5 and Lucozade comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Lucozade took it in December 2025.
- Across the 11 months ending August 2026, High5’s estimated Share of Search among isotonic drink brands worldwide moved from 8.5% to 5.7%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 11 months ending August 2026, Lucozade’s estimated Share of Search among isotonic drink brands worldwide moved from 8.5% to 7%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for isotonic drink brands worldwide in August 2026?
1 change
Estimated monthly branded searches for High5 worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using High5’s and Lucozade’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.