Full Circle vs Joseph Joseph:Which is more popular by branded search?
In August 2026, Joseph Joseph had more branded searches than Full Circle among compost caddy brands worldwide. Joseph Joseph was estimated to have 135K branded searches compared to Full Circle’s 74K, and held a 31.8% Share of Search versus Full Circle’s 17.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Full Circle or Joseph Joseph?
Compare the compost caddy brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Joseph Joseph, Full Circle. The figures are in the table below the chart.
View monthly share of search table
| Month | Brabantia | Joseph Joseph | Full Circle | Bokashi | Curver | All-Green |
|---|---|---|---|---|---|---|
| Oct 2025 | 24% | 35.8% | 19.6% | 10.7% | 5.9% | 3.9% |
| Nov 2025 | 26.6% | 40% | 14.6% | 9.8% | 5.4% | 3.6% |
| Dec 2025 | 25% | 45.6% | 11.2% | 9.1% | 5% | 4.1% |
| Jan 2026 | 26.4% | 39.6% | 14.5% | 9.7% | 5.3% | 4.3% |
| Feb 2026 | 28.8% | 35.3% | 15.8% | 10.6% | 4.7% | 4.7% |
| Mar 2026 | 33% | 33% | 12.1% | 12.1% | 5.4% | 4.4% |
| Apr 2026 | 28.1% | 34.5% | 15.5% | 12.7% | 4.6% | 4.6% |
| May 2026 | 33.4% | 27.2% | 18.3% | 12.2% | 4.5% | 4.5% |
| Jun 2026 | 25.8% | 31.3% | 21.1% | 11.5% | 5.2% | 5.2% |
| Jul 2026 | 30.8% | 30.8% | 16.9% | 11.3% | 5.1% | 5.1% |
| Aug 2026 | 31.8% | 31.8% | 17.4% | 9.5% | 5.2% | 4.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Full Circle and Joseph Joseph comparison changed over the last 12 months?
3 findings
- Joseph Joseph was ahead of Full Circle in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Full Circle’s estimated Share of Search among compost caddy brands worldwide moved from 19.6% to 17.4%, and its estimated monthly branded searches held steady at 74K.
- Across the 11 months ending August 2026, Joseph Joseph’s estimated Share of Search among compost caddy brands worldwide moved from 35.8% to 31.8%, and its estimated monthly branded searches held steady at 135K.
How did search popularity change for compost caddy brands worldwide in August 2026?
1 change

In August 2026, Joseph Joseph gained estimated Share of Search among compost caddy brands worldwide, from 30.8% to 31.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Full Circle’s and Joseph Joseph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Full Circle
1 branded search term
- full circle
Joseph Joseph
1 branded search term
- joseph joseph

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.