Brandwave

Extole vs Influitive:Which is more popular by branded search?

In August 2026, Extole had more branded searches than Influitive among brand advocacy platforms worldwide. Extole was estimated to have 1.3K branded searches compared to Influitive’s 500, and held a 2.8% Share of Search versus Influitive’s 1%. These are worldwide searches for English-language branded terms.

Share of Search among brand advocacy platforms worldwide in August 2026Which is more popular in search, Extole or Influitive?
Extole2.8%1.3K searches
vs
Influitive1%500 searches

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Which is more popular in search, Extole or Influitive?

Compare the platforms used to turn customers into advocates. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Extole and Influitive among brand advocacy platforms worldwide, by month

Share of Search by month for Extole, Influitive. The figures are in the table below the chart.

View monthly share of search table
MonthCapterraG2TrustRadiusExtoleInfluitive
Oct 202571.2%14.2%9.5%3.4%1.6%
Nov 202571.2%14.2%9.5%3.5%1.6%
Dec 202571.7%14.3%9.5%2.9%1.6%
Jan 202671.8%14.4%9.6%2.9%1.3%
Feb 202667.6%16.5%11%3.3%1.5%
Mar 202671.8%14.4%9.6%2.9%1.3%
Apr 202669.8%17.1%9.3%2.8%1.1%
May 202668.7%20.5%7.5%2.3%1.1%
Jun 202673.7%14.7%8%2.4%1.1%
Jul 202672%14.4%9.6%2.9%1.1%
Aug 202668.3%16.7%11.1%2.8%1%
Sep 2026—————

How has the Extole and Influitive comparison changed over the last 12 months?

  • Extole was ahead of Influitive in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Extole’s estimated Share of Search among brand advocacy platforms worldwide moved from 3.4% to 2.8%, and its estimated monthly branded searches moved from 1.9K to 1.3K.
  • Across the 11 months ending August 2026, Influitive’s estimated Share of Search among brand advocacy platforms worldwide moved from 1.6% to 1%, and its estimated monthly branded searches moved from 910 to 500.

How did search popularity change for brand advocacy platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Influitive worldwide fell 45.1% over 11 measured months, from 910 to 500 in August 2026.

  2. Estimated monthly branded searches for Extole worldwide fell 30.9% over 11 measured months, from 1.9K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Extole’s and Influitive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Extole

5 branded search terms

  • extole
  • extole marketing
  • extole referral
  • extole referral marketing
  • extole.com

Influitive

4 branded search terms

  • influitive
  • influitive app
  • influitive com
  • influitive software

How the Brand Demand Index is measured

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