Expel vs Sophos MDR:Which is more popular?
In September 2026, Sophos MDR had more branded searches than Expel among managed detection and response platforms worldwide. Sophos MDR had about 2,900 branded searches, while Expel had 460. Sophos MDR made up 2.8% of all managed detection and response platform searches we track, and Expel accounted for 0.44%. When we asked ChatGPT and Google AI Overviews about managed detection and response platforms, Sophos MDR appeared in three of the five answers and Expel in one. Sophos MDR was mentioned before Expel in every answer.
Who do people search for more?
Sophos MDR, about 6 searches for every 1 for Expel
Who does AI mention more?
Sophos MDR, mentioned in 3 of 5 answers, Expel in 1
Who does AI recommend more?
Sophos MDR, named ahead of Expel in every answer
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Top managed detection and response platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sophos MDR was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Expel was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Sophos MDR was listed before Expel in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Sophos MDR1st
CrowdStrike2nd
Arctic Wolf3rd
Huntress4th
Red Canary5th
Expel6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- CrowdStrike5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Arctic Wolf3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sophos MDR3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Huntress2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Red Canary1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Expel1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about managed detection and response platforms
5 answers
Asked ChatGPT
“Which managed detection and response platform should I use?”
Asked ChatGPT
“What are the best managed detection and response platforms?”
Asked ChatGPT
“What's the best managed detection and response platform for a small security team?”
Searched Google, AI Overview
“managed detection and response”
Searched Google, AI Overview
“managed threat detection”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Expel or Sophos MDR more popular in search?
This chart shows how often people search Google for Expel and Sophos MDR by name. Each line represents a brand's share of searches for all six managed detection and response platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Sophos MDR, Expel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Arctic Wolf | Red Canary | Sophos MDR | Huntress | CrowdStrike | Expel |
|---|---|---|---|---|---|---|
| Oct 2025 | 85.5% | 7.7% | 2.8% | 1.9% | 1.5% | 0.51% |
| Nov 2025 | 87.8% | 6.5% | 2.3% | 1.6% | 1.5% | 0.34% |
| Dec 2025 | 88.4% | 6.5% | 1.9% | 1.5% | 1.3% | 0.39% |
| Jan 2026 | 87.7% | 6.5% | 2.3% | 1.6% | 1.5% | 0.39% |
| Feb 2026 | 87.8% | 6.5% | 1.9% | 1.9% | 1.5% | 0.39% |
| Mar 2026 | 87.1% | 6.4% | 2.9% | 1.9% | 1.3% | 0.48% |
| Apr 2026 | 83.3% | 9.1% | 3.3% | 2.3% | 1.5% | 0.55% |
| May 2026 | 87.6% | 6.5% | 2.3% | 1.9% | 1.3% | 0.39% |
| Jun 2026 | 85.7% | 7.7% | 2.7% | 2.2% | 1.2% | 0.44% |
| Jul 2026 | 84.9% | 7.6% | 3.3% | 2.2% | 1.4% | 0.56% |
| Aug 2026 | 87.7% | 6.4% | 2.3% | 1.9% | 1.2% | 0.42% |
| Sep 2026 | 86.7% | 6.3% | 2.8% | 2.2% | 1.6% | 0.44% |
How has the Expel and Sophos MDR comparison changed over the last 12 months?
3 findings
- Sophos MDR was ahead of Expel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Expel’s share of searches among managed detection and response platforms worldwide moved from 0.51% to 0.44%, and its estimated monthly branded searches moved from 650 to 460.
- Across the 12 months ending September 2026, Sophos MDR’s share of searches among managed detection and response platforms worldwide held steady at 2.8%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
How did search popularity change for managed detection and response platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Expel worldwide fell 29.2% over 12 measured months, from 650 to 460 in September 2026.
Estimated monthly branded searches for Sophos MDR worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Expel’s and Sophos MDR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Expel
2 branded search terms
- expel mdr
- expel security
Sophos MDR
1 branded search term
- sophos mdr
Other head-to-heads among managed detection and response platforms
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