Ecoline vs Faber-Castell:Which is more popular?
In October 2026, Ecoline had more branded searches than Faber-Castell among brush pen brands worldwide. Ecoline had about 2,900 branded searches, while Faber-Castell had 1,600. Ecoline made up 7.5% of all brush pen brand searches we track, and Faber-Castell accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about brush pen brands, Faber-Castell appeared in two of the five answers and Ecoline in none.
Who do people search for more?
Ecoline, about 81% more searches than Faber-Castell
Who does AI mention more?
Faber-Castell, mentioned in 2 of 5 answers, Ecoline in 0
Who does AI recommend more?
Faber-Castell, the only one of the two named
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Top brush pen brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Faber-Castell was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Ecoline did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tombow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pentel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kuretake2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Faber-Castell2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sakura1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Ecoline0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Arteza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sharpie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about brush pen brands
5 answers
Asked ChatGPT
“What are the best brush pens for lettering?”
Asked ChatGPT
“Which brush pens should I buy for calligraphy?”
Asked ChatGPT
“What's the best brush pen for beginners?”
Searched Google, AI Overview
“brush pens”
Searched Google, AI Overview
“calligraphy pens”
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Ecoline or Faber-Castell more popular in search?
This chart shows how often people search Google for Ecoline and Faber-Castell by name. Each line represents a brand's share of searches for all eight brush pen brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Ecoline, Faber-Castell. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tombow | Pentel | Kuretake | Ecoline | Faber-Castell | Arteza | Sakura | Sharpie |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 40.1% | 24.2% | 19.8% | 8.8% | 4.6% | 0.95% | 0.95% | 0.51% |
| Dec 2025 | 48.6% | 19.6% | 16% | 8.7% | 4.7% | 0.95% | 0.95% | 0.51% |
| Jan 2026 | 38.4% | 33.9% | 15.2% | 6.8% | 3.6% | 0.73% | 0.9% | 0.49% |
| Feb 2026 | 43.7% | 25.2% | 16.8% | 7.4% | 4.1% | 0.99% | 1.2% | 0.66% |
| Mar 2026 | 44.6% | 25% | 16.6% | 7.3% | 4% | 0.81% | 0.98% | 0.66% |
| Apr 2026 | 41.7% | 24.1% | 19.7% | 7.2% | 4.8% | 0.95% | 0.95% | 0.63% |
| May 2026 | 45.9% | 22.7% | 18.5% | 6.7% | 3.6% | 0.9% | 1.1% | 0.59% |
| Jun 2026 | 49.9% | 20.1% | 16.4% | 7.3% | 4% | 0.79% | 0.97% | 0.52% |
| Jul 2026 | 52.5% | 21.3% | 14.2% | 6.3% | 3.4% | 0.84% | 1% | 0.45% |
| Aug 2026 | 48.9% | 23.6% | 15.7% | 5.7% | 3.8% | 0.76% | 0.93% | 0.5% |
| Sep 2026 | 39.4% | 27.9% | 18.6% | 6.8% | 4.5% | 1.1% | 1.4% | 0.48% |
| Oct 2026 | 43.3% | 25.7% | 17.1% | 7.5% | 4.2% | 0.83% | 0.83% | 0.54% |
Faber-Castell sells other things too, so only its searches that name this product count here, like “pitt artist pen”.
How has branded search for Ecoline and Faber-Castell changed worldwide over the last 12 months?
3 findings
- Ecoline was ahead of Faber-Castell in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Ecoline’s share of searches among brush pen brands worldwide moved from 8.8% to 7.5%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending October 2026, Faber-Castell’s share of searches among brush pen brands worldwide moved from 4.6% to 4.2%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
How did search popularity change for brush pen brands worldwide in October 2026?
2 changes
In October 2026, Ecoline gained share of searches among brush pen brands worldwide, from 6.8% to 7.5%.
Estimated monthly branded searches for Faber-Castell worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in October 2026.
How are Ecoline’s and Faber-Castell’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ecoline’s and Faber-Castell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ecoline
1 branded search term
- ecoline brush pen
Faber-Castell
1 branded search term
- pitt artist pen
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