Brandwave

Dyson vs T3:Which is more popular by branded search?

In August 2026, Dyson had more branded searches than T3 among hair styling tool brands worldwide. Dyson was estimated to have 7.4M branded searches compared to T3’s 70.1K, and held an 82.1% Share of Search versus T3’s 0.78%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among hair styling tool brands worldwide in August 2026Which is more popular in search, Dyson or T3?
Dyson82.1%7.4M searches
vs
T30.78%70.1K searches

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Which is more popular in search, Dyson or T3?

Compare brands that offer hair dryers and styling appliances. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dyson and T3 among hair styling tool brands worldwide, by month

Share of Search by month for Dyson, T3. The figures are in the table below the chart.

View monthly share of search table
MonthDysonSharkghdT3CHI
Oct 202581.1%10.1%7.8%0.67%0.32%
Nov 202579.3%11.3%8.5%0.61%0.28%
Dec 202579.1%12.5%6.9%1.2%0.38%
Jan 202682.9%10.2%5.8%0.76%0.28%
Feb 202681.7%9.6%7.1%1.3%0.31%
Mar 202680.9%10.5%7.3%1.1%0.33%
Apr 202682.3%9.6%6.7%0.98%0.34%
May 202681.5%10.4%6.7%1.1%0.33%
Jun 202682.7%9.5%6.7%0.81%0.31%
Jul 202679.8%10.6%8.5%0.79%0.34%
Aug 202682.1%10.4%6.5%0.78%0.3%
Sep 2026—————

How has the Dyson and T3 comparison changed over the last 12 months?

  • Dyson was ahead of T3 in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Dyson’s estimated Share of Search among hair styling tool brands worldwide moved from 81.1% to 82.1%, and its estimated monthly branded searches moved from 8.5M to 7.4M.
  • Across the 11 months ending August 2026, T3’s estimated Share of Search among hair styling tool brands worldwide moved from 0.67% to 0.78%, and its estimated monthly branded searches moved from 70K to 70.1K.

How did search popularity change for hair styling tool brands worldwide in August 2026?

  1. In August 2026, Dyson gained estimated Share of Search among hair styling tool brands worldwide, from 79.8% to 82.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Dyson’s and T3’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dyson

12 branded search terms

  • dyson
  • dyson airwrap
  • dyson com
  • dyson hair dryer
  • dyson hair straightener
  • dyson hair styling
  • dyson supersonic
  • dyson vacuum
  • hair dryer dyson
  • hair straightener dyson
  • hair styling dyson
  • vacuum dyson

T3

5 branded search terms

  • hair dryer t3
  • hair straightener t3
  • t3 curling iron
  • t3 hair styling
  • t3micro com

How the Brand Demand Index is measured

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