Dunlop Sport vs Wilson:Which is searched more?
In September 2026, Wilson had more branded searches than Dunlop Sport among tennis and racquet brands worldwide. Wilson was estimated to have 8.1K branded searches compared to Dunlop Sport’s 5.4K, and held a 1.3% Share of Search versus Dunlop Sport’s 0.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Dunlop Sport or Wilson?
Compare the tennis and racquet brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wilson, Dunlop Sport. The figures are in the table below the chart.
View monthly share of search table
| Month | Yonex | Babolat | Head | Wilson | Dunlop Sport |
|---|---|---|---|---|---|
| Oct 2025 | 66.1% | 24.2% | 7.5% | 1.5% | 0.79% |
| Nov 2025 | 61% | 27.3% | 9.1% | 1.6% | 0.89% |
| Dec 2025 | 69.6% | 20.9% | 7.4% | 1.3% | 0.84% |
| Jan 2026 | 65.8% | 24.1% | 8.1% | 1.2% | 0.79% |
| Feb 2026 | 66.1% | 24.2% | 7.5% | 1.5% | 0.79% |
| Mar 2026 | 60.6% | 27.2% | 9.8% | 1.3% | 1.1% |
| Apr 2026 | 60.2% | 27% | 10.5% | 1.3% | 1.1% |
| May 2026 | 60.5% | 27.1% | 10.1% | 1.3% | 0.89% |
| Jun 2026 | 60.8% | 27.2% | 9.8% | 1.3% | 0.89% |
| Jul 2026 | 63.5% | 23.3% | 11.1% | 1.1% | 0.93% |
| Aug 2026 | 64.2% | 23.6% | 9.9% | 1.4% | 0.94% |
| Sep 2026 | 61% | 27.4% | 9.4% | 1.3% | 0.9% |
How has the Dunlop Sport and Wilson comparison changed over the last 12 months?
3 findings
- Wilson was ahead of Dunlop Sport in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dunlop Sport’s estimated Share of Search among tennis and racquet brands worldwide moved from 0.79% to 0.9%, and its estimated monthly branded searches held steady at 5.4K.
- Across the 12 months ending September 2026, Wilson’s estimated Share of Search among tennis and racquet brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
How did search popularity change for tennis and racquet brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Wilson worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
Other head-to-heads among tennis and racquet brands
How each brand is measured
Brandwave collects information about searches that people make online using Dunlop Sport’s and Wilson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dunlop Sport
1 branded search term
- dunlop sport
Wilson
1 branded search term
- wilson padel
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.