Brandwave

Duerr's vs Stute:Which is more popular by branded search?

In August 2026, Stute had more branded searches than Duerr's among marmalade brands worldwide. Stute was estimated to have 12.1K branded searches compared to Duerr's’ 1.3K, and held a 9.1% Share of Search versus Duerr's’ 0.98%. These are worldwide searches for English-language branded terms.

Share of Search among marmalade brands worldwide in August 2026Which is more popular in search, Duerr's or Stute?
Duerr's0.98%1.3K searches
vs
Stute9.1%12.1K searches

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Which is more popular in search, Duerr's or Stute?

Compare the marmalade brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Duerr's and Stute among marmalade brands worldwide, by month

Share of Search by month for Stute, Duerr's. The figures are in the table below the chart.

View monthly share of search table
MonthRobertson'sStuteWilkin & SonsChiversDuerr'sFrank Cooper
Oct 202575.9%15.3%3.7%3%1.3%0.69%
Nov 202581.4%10.9%4%2.2%0.96%0.6%
Dec 202577.6%12.8%4.7%3.1%1.1%0.71%
Jan 202680.1%10.8%3.9%3.9%0.78%0.43%
Feb 202679.6%8.7%5.8%3.2%2.1%0.63%
Mar 202683.3%7.5%4.1%3.3%1.2%0.55%
Apr 202690.2%4.4%2.4%2%0.58%0.39%
May 202690.5%5.4%2%1.3%0.48%0.26%
Jun 202690.6%4.5%2.4%1.6%0.59%0.32%
Jul 202685.3%6.3%4.2%2.8%1%0.46%
Aug 202682.6%9.1%4.1%2.7%0.98%0.54%
Sep 2026——————

How has the Duerr's and Stute comparison changed over the last 12 months?

  • Stute was ahead of Duerr's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Duerr's’ estimated Share of Search among marmalade brands worldwide moved from 1.3% to 0.98%, and its estimated monthly branded searches moved from 1.9K to 1.3K.
  • Across the 11 months ending August 2026, Stute’s estimated Share of Search among marmalade brands worldwide moved from 15.3% to 9.1%, and its estimated monthly branded searches moved from 22.2K to 12.1K.

How did search popularity change for marmalade brands worldwide in August 2026?

  1. In August 2026, Stute gained estimated Share of Search among marmalade brands worldwide, from 6.3% to 9.1%.

  2. Estimated monthly branded searches for Duerr's worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Duerr's’ and Stute’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Duerr's

1 branded search term

  • duerr's

Stute

1 branded search term

  • stute

How the Brand Demand Index is measured

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