Derek Rose vs Eberjey:Which is more popular?
In September 2026, Eberjey had more branded searches than Derek Rose among sleepwear brands worldwide. Eberjey had about 49,500 branded searches, while Derek Rose had 27,100. Eberjey made up 11.3% of all sleepwear brand searches we track, and Derek Rose accounted for 6.2%. When we asked ChatGPT and Google AI Overviews about sleepwear brands, Eberjey appeared in four of the five answers and Derek Rose in none.
Who do people search for more?
Eberjey, about 83% more searches than Derek Rose
Who does AI mention more?
Eberjey, mentioned in 4 of 5 answers, Derek Rose in 0
Who does AI recommend more?
Eberjey, the only one of the two named
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Top sleepwear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Eberjey was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Derek Rose did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lake Pajamas1st
Eberjey2nd
Cozy Earth3rd
SKIMS4th
Printfresh5th
Quince6th
Petite Plume7th
Lunya8th
Peter Alexander–
Derek Rose–- +4 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Lake Pajamas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Eberjey4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Printfresh2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cozy Earth2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quince2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Petite Plume1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SKIMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lunya1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Peter Alexander0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Derek Rose0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sleepwear brands
5 answers
Asked ChatGPT
“Which pajama brand should I buy?”
Asked ChatGPT
“What are the best pajama brands?”
Asked ChatGPT
“What's the best pajama brand for hot sleepers?”
Searched Google, AI Overview
“pajamas”
Searched Google, AI Overview
“pajama sets”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Derek Rose or Eberjey more popular in search?
This chart shows how often people search Google for Derek Rose and Eberjey by name. Each line represents a brand's share of searches for all 14 sleepwear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Eberjey, Derek Rose. The figures are in the table below the chart.
View monthly share of searches table
| Month | Lake Pajamas | Peter Alexander | Eberjey | Petite Plume | Printfresh | SKIMS | Derek Rose | Cozy Earth | Lunya | Papinelle | PJ Salvage | BedHead Pajamas | Desmond & Dempsey | Quince |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.2% | 18.1% | 13.3% | 10.8% | 7.3% | 7.3% | 4% | 4% | 4.9% | 2.7% | 4.9% | 3.2% | 2.7% | 0.83% |
| Nov 2025 | 19.3% | 14.4% | 13% | 10.6% | 4.8% | 15.8% | 2.1% | 5.8% | 3.2% | 1.7% | 4.8% | 1.7% | 2.1% | 0.7% |
| Dec 2025 | 16.7% | 16.2% | 11.2% | 9.2% | 5% | 16.7% | 2.7% | 7.5% | 3.4% | 2.3% | 4.1% | 1.8% | 2.3% | 0.99% |
| Jan 2026 | 20% | 14.3% | 9% | 9% | 7.4% | 11% | 7.4% | 4.9% | 4.9% | 2.7% | 4% | 2.2% | 2.2% | 0.96% |
| Feb 2026 | 21% | 12.2% | 9.4% | 9.4% | 6.3% | 14% | 5.1% | 5.1% | 5.1% | 2.8% | 4.2% | 1.9% | 2.3% | 1.2% |
| Mar 2026 | 16.8% | 20.9% | 9.2% | 9.2% | 7.5% | 11.3% | 4.1% | 3.4% | 5% | 3.4% | 3.4% | 2.3% | 2.8% | 0.77% |
| Apr 2026 | 18.4% | 16.8% | 10% | 8.2% | 10% | 8.2% | 4.5% | 4.5% | 5.5% | 4.5% | 3.7% | 2.5% | 2.5% | 0.81% |
| May 2026 | 16.8% | 18.8% | 11.2% | 9.2% | 11.2% | 6.2% | 4.1% | 4.1% | 6.2% | 4.1% | 2.7% | 2.2% | 2.2% | 0.89% |
| Jun 2026 | 18.9% | 21.1% | 10.3% | 8.4% | 8.4% | 5.7% | 4.6% | 4.6% | 4.6% | 3.8% | 3.1% | 2.5% | 3.1% | 0.8% |
| Jul 2026 | 27.8% | 11.4% | 10.2% | 6.8% | 8.3% | 12.4% | 3.7% | 4.6% | 3.7% | 3% | 3% | 2% | 2% | 0.93% |
| Aug 2026 | 17.2% | 14.9% | 11.5% | 9.4% | 11.5% | 9.4% | 5.2% | 3.4% | 4.2% | 3.4% | 3.4% | 2.3% | 2.8% | 1.3% |
| Sep 2026 | 16.9% | 12.6% | 11.3% | 11.3% | 11.3% | 9.3% | 6.2% | 4.1% | 4.1% | 3.4% | 3.4% | 2.8% | 2.3% | 1% |
How has the Derek Rose and Eberjey comparison changed over the last 12 months?
3 findings
- Eberjey was ahead of Derek Rose in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Derek Rose’s share of searches among sleepwear brands worldwide moved from 4% to 6.2%, and its estimated monthly branded searches moved from 18.1K to 27.1K.
- Across the 12 months ending September 2026, Eberjey’s share of searches among sleepwear brands worldwide moved from 13.3% to 11.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for sleepwear brands worldwide in September 2026?
2 changes

In September 2026, Derek Rose gained share of searches among sleepwear brands worldwide, from 5.2% to 6.2%.

Estimated monthly branded searches for Eberjey worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Derek Rose’s and Eberjey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Derek Rose
1 branded search term
- derek rose
Eberjey
1 branded search term
- eberjey
Other head-to-heads among sleepwear brands

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