Dash Social vs Keyhole:Which is more popular by branded search?
In August 2026, Dash Social had more branded searches than Keyhole among influencer analytics platforms worldwide. Dash Social was estimated to have 4.4K branded searches compared to Keyhole’s 20, and held a 20.1% Share of Search versus Keyhole’s 0.09%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Dash Social or Keyhole?
Compare the platforms that report creator and campaign performance. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Dash Social, Keyhole. The figures are in the table below the chart.
View monthly share of search table
| Month | Kolsquare | Socialinsider | Dash Social | Storyclash | Keyhole |
|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 31.3% | 20.9% | 9.2% | 0.35% |
| Nov 2025 | 38.3% | 31.4% | 20.9% | 9.2% | 0.22% |
| Dec 2025 | 38.3% | 31.3% | 20.9% | 9.3% | 0.19% |
| Jan 2026 | 37.5% | 30.7% | 20.5% | 11.2% | 0.16% |
| Feb 2026 | 40.5% | 33.2% | 18.1% | 8% | 0.13% |
| Mar 2026 | 39% | 31.9% | 21.3% | 7.7% | 0.16% |
| Apr 2026 | 40.6% | 33.2% | 18.1% | 8% | 0.1% |
| May 2026 | 39.6% | 32.4% | 21.6% | 6.4% | 0.12% |
| Jun 2026 | 44.5% | 29.8% | 19.8% | 5.9% | 0.07% |
| Jul 2026 | 39.6% | 32.4% | 21.6% | 6.4% | 0.08% |
| Aug 2026 | 37% | 37% | 20.1% | 5.9% | 0.09% |
| Sep 2026 | — | — | — | — | — |
How has the Dash Social and Keyhole comparison changed over the last 12 months?
3 findings
- Dash Social was ahead of Keyhole in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dash Social’s estimated Share of Search among influencer analytics platforms worldwide moved from 20.9% to 20.1%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 11 months ending August 2026, Keyhole’s estimated Share of Search among influencer analytics platforms worldwide moved from 0.35% to 0.09%, and its estimated monthly branded searches moved from 110 to 20.
How did search popularity change for influencer analytics platforms worldwide in August 2026?
2 changes

In August 2026, Dash Social lost estimated Share of Search among influencer analytics platforms worldwide, from 21.6% to 20.1%.

Estimated monthly branded searches for Keyhole worldwide fell 81.8% over 11 measured months, from 110 to 20 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Dash Social’s and Keyhole’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dash Social
1 branded search term
- dash social
Keyhole
1 branded search term
- keyhole analytics

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.