Brandwave

Cropin vs Farmbrite:Which is more popular?

In September 2026, Cropin had more branded searches than Farmbrite among agtech worldwide. Cropin had about 6,600 branded searches, while Farmbrite had 1,000. Cropin made up 0.55% of all agtech searches we track, and Farmbrite accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about agtech, Cropin and Farmbrite each appeared in two of the five answers. Cropin was mentioned before Farmbrite in two out of three answers that named either.

Among agtech worldwide in September 2026

Who do people search for more?

Cropin, about 7 searches for every 1 for Farmbrite

Cropin 6.6K searchesFarmbrite 1K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Cropin in 2 of 5Farmbrite in 2 of 5

Who does AI recommend more?

Cropin, named ahead of Farmbrite in 2 of 3 answers

Cropin first in 2Farmbrite first in 1

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Top agtech in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cropin was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Farmbrite was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Cropin was listed before Farmbrite in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Climate FieldView1st
  2. John Deere2nd
  3. Agrivi3rd
  4. AgriWebb4th
  5. Farmbrite5th
  6. Agworld6th
  7. Cropin7th
  8. Trimble8th
  9. Granular9th
  10. Farmers Edge–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Climate FieldView4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • John Deere3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AgriWebb3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Agrivi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cropin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Agworld2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Farmbrite2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trimble1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Granular1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Farmers Edge0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about agtech

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cropin or Farmbrite more popular in search?

This chart shows how often people search Google for Cropin and Farmbrite by name. Each line represents a brand's share of searches for all ten agtech we track, month by month, from English-language searches worldwide.

Cropin and Farmbrite among agtech worldwide, by month

Share of searches by month for Cropin, Farmbrite. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereTrimbleAgriWebbCropinClimate FieldViewAgworldAgriviFarmbriteFarmers EdgeGranular
Oct 202581%16.3%0.8%0.53%0.58%0.29%0.23%0.13%0.13%<0.01%
Nov 202583.7%13.8%0.68%0.55%0.49%0.3%0.2%0.13%0.11%<0.01%
Dec 202586.1%11.6%0.7%0.57%0.34%0.25%0.21%0.14%0.11%<0.01%
Jan 202683.8%13.8%0.68%0.55%0.4%0.3%0.2%0.13%0.11%<0.01%
Feb 202683.7%13.8%0.68%0.55%0.4%0.37%0.2%0.13%0.11%<0.01%
Mar 202681%16.3%0.66%0.66%0.49%0.44%0.23%0.13%0.13%<0.01%
Apr 202683.5%13.8%0.68%0.68%0.6%0.37%0.2%0.11%0.11%<0.01%
May 202683.6%13.8%0.68%0.68%0.6%0.3%0.2%0.11%0.08%<0.01%
Jun 202683.7%13.8%0.68%0.68%0.49%0.3%0.16%0.08%0.07%<0.01%
Jul 202685.9%11.6%0.7%0.7%0.42%0.31%0.16%0.11%0.08%<0.01%
Aug 202686.1%11.6%0.7%0.57%0.42%0.31%0.14%0.11%0.08%<0.01%
Sep 202683.8%13.8%0.68%0.55%0.5%0.3%0.2%0.08%0.07%<0.01%

How has the Cropin and Farmbrite comparison changed over the last 12 months?

3 findings
  • Cropin was ahead of Farmbrite in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cropin’s share of searches among agtech worldwide moved from 0.53% to 0.55%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Farmbrite’s share of searches among agtech worldwide moved from 0.13% to 0.08%, and its estimated monthly branded searches moved from 1.6K to 1K.

How did search popularity change for agtech worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Farmbrite worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cropin’s and Farmbrite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cropin

1 branded search term

  • cropin

Farmbrite

1 branded search term

  • farmbrite

How the Brand Demand Index is measured

Other head-to-heads among agtech

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