Brandwave

Convert Experiences vs LaunchDarkly:Which is more popular?

In September 2026, LaunchDarkly had more branded searches than Convert Experiences among A/B testing platforms worldwide. LaunchDarkly had about 40,500 branded searches, while Convert Experiences had 340. LaunchDarkly made up 6.2% of all A/B testing platform searches we track, and Convert Experiences accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about A/B testing platforms, LaunchDarkly appeared in two of the five answers and Convert Experiences in one. LaunchDarkly was mentioned before Convert Experiences in every answer that named either.

Among A/B testing platforms worldwide in September 2026

Who do people search for more?

LaunchDarkly, about 119 searches for every 1 for Convert Experiences

LaunchDarkly 40.5K searchesConvert Experiences 340 searches

Who does AI mention more?

LaunchDarkly, mentioned in 2 of 5 answers, Convert Experiences in 1

LaunchDarkly in 2 of 5Convert Experiences in 1 of 5

Who does AI recommend more?

LaunchDarkly, named ahead of Convert Experiences in 2 of 2 answers

LaunchDarkly first in 2Convert Experiences never first

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Top A/B testing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LaunchDarkly was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Convert Experiences was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. LaunchDarkly was listed before Convert Experiences in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. PostHog1st
  2. Statsig2nd
  3. Optimizely3rd
  4. VWO4th
  5. GrowthBook5th
  6. AB Tasty6th
  7. LaunchDarkly7th
  8. Eppo8th
  9. Convert Experiences9th
  10. Split10th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Optimizely4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PostHog4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • VWO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Statsig3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GrowthBook3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eppo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LaunchDarkly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AB Tasty2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Split1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Convert Experiences1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about A/B testing platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Convert Experiences or LaunchDarkly more popular in search?

This chart shows how often people search Google for Convert Experiences and LaunchDarkly by name. Each line represents a brand's share of searches for all ten A/B testing platforms we track, month by month, from English-language searches worldwide.

Convert Experiences and LaunchDarkly among A/B testing platforms worldwide, by month

Share of searches by month for LaunchDarkly, Convert Experiences. The figures are in the table below the chart.

View monthly share of searches table
MonthOptimizelyPostHogEppoLaunchDarklyVWOStatsigGrowthBookAB TastySplitConvert Experiences
Oct 202544.7%20%7.4%9%9.2%4.9%2.2%1.8%0.68%0.09%
Nov 202547.9%21.4%7.9%6.4%8.1%3.5%2.4%1.6%0.64%0.08%
Dec 202548.1%21.5%7.9%6.5%8.1%3.5%2.4%1.3%0.54%0.07%
Jan 202647.3%21.2%6.4%6.4%11.8%2.8%1.9%1.6%0.53%0.07%
Feb 202647.2%17.4%7.8%7.8%11.8%3.5%2.3%1.6%0.53%0.1%
Mar 202641.1%27.5%6.8%6.8%10.3%3%2.5%1.4%0.6%0.11%
Apr 202644.8%20%9%7.4%9.3%4%3.3%1.5%0.53%0.09%
May 202643.9%24.1%8.8%5.9%9%4%2.7%1.2%0.5%0.07%
Jun 202639.5%32.3%6.5%6.5%8.1%2.9%2.4%1.3%0.44%0.07%
Jul 202640.2%32.9%6.6%6.6%6.8%3%2.4%1.1%0.39%0.07%
Aug 202641.6%34%6.9%5.6%5.7%2.5%2.1%1.1%0.41%0.06%
Sep 202637.8%37.8%6.2%6.2%5.2%2.8%2.3%1%0.45%0.05%

How has the Convert Experiences and LaunchDarkly comparison changed over the last 12 months?

3 findings

How did search popularity change for A/B testing platforms worldwide in September 2026?

2 changes

  1. In September 2026, LaunchDarkly overtook VWO to rank 4th among A/B testing platforms worldwide, with 6.2% of the searches.

  2. Estimated monthly branded searches for Convert Experiences worldwide fell 27.7% over 12 measured months, from 470 to 340 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Convert Experiences’ and LaunchDarkly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Convert Experiences

2 branded search terms

  • convert ab testing
  • convert experiences

LaunchDarkly

1 branded search term

  • launchdarkly

How the Brand Demand Index is measured

Other head-to-heads among A/B testing platforms

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