Brandwave

commercetools vs Saleor:Which is more popular by branded search?

In August 2026, commercetools had more branded searches than Saleor among headless commerce platforms worldwide. commercetools was estimated to have 6.6K branded searches compared to Saleor’s 4.4K, and held an 18.9% Share of Search versus Saleor’s 12.6%. These are worldwide searches for English-language branded terms.

Share of Search among headless commerce platforms worldwide in August 2026Which is more popular in search, commercetools or Saleor?
commercetools18.9%6.6K searches
vs
Saleor12.6%4.4K searches

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Which is more popular in search, commercetools or Saleor?

Compare the headless commerce platforms teams build on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

commercetools and Saleor among headless commerce platforms worldwide, by month

Share of Search by month for commercetools, Saleor. The figures are in the table below the chart.

View monthly share of search table
MonthBigCommercecommercetoolsSaleorElastic PathMedusa
Oct 202567.3%19.9%8.9%3.1%0.79%
Nov 202567%19.9%8.9%3.2%0.97%
Dec 202570.7%17.2%9.3%2.1%0.68%
Jan 202667.5%20%8.9%2.6%0.97%
Feb 202661.7%22.2%12.1%2.7%1.3%
Mar 202656.6%25%13.6%3.3%1.5%
Apr 202661.8%22.2%12%2.4%1.6%
May 202659.5%21.2%14.2%2.8%2.3%
Jun 202665.9%19.6%10.6%2.4%1.4%
Jul 202664.5%19%12.7%2.5%1.4%
Aug 202664.3%18.9%12.6%2.5%1.7%
Sep 2026—————

How has the commercetools and Saleor comparison changed over the last 12 months?

How did search popularity change for headless commerce platforms worldwide in August 2026?

  1. commercetools’ estimated Share of Search among headless commerce platforms worldwide has lost ground for 3 months in a row, from 21.2% to 18.9% in August 2026.

  2. Estimated monthly branded searches for Saleor worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using commercetools’ and Saleor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

commercetools

1 branded search term

  • commercetools

Saleor

1 branded search term

  • saleor

How the Brand Demand Index is measured

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