Brandwave

Colavita vs Filippo Berio:Which is searched more?

In August 2026, Filippo Berio had more branded searches than Colavita among olive oil brands worldwide. Filippo Berio was estimated to have 12.1K branded searches compared to Colavita’s 8.1K, and held a 42% Share of Search versus Colavita’s 28.1%. These are worldwide searches for English-language branded terms.

Share of Search among olive oil brands worldwide in August 2026Which is more popular in search, Colavita or Filippo Berio?
Colavita28.1%8.1K searches
vs
Filippo Berio42%12.1K searches

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Which is more popular in search, Colavita or Filippo Berio?

Compare the olive oil brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Colavita and Filippo Berio among olive oil brands worldwide, by month

Share of Search by month for Filippo Berio, Colavita. The figures are in the table below the chart.

View monthly share of search table
MonthFilippo BerioColavita
Oct 202542.3%28.3%
Nov 202541.9%28%
Dec 202541.9%22.9%
Jan 202644.2%24.2%
Feb 202642.3%28.3%
Mar 202640.2%26.9%
Apr 202650.1%22.4%
May 202640.6%27.2%
Jun 202643.2%28.9%
Jul 202642.8%28.6%
Aug 202642%28.1%
Sep 2026——

How has the Colavita and Filippo Berio comparison changed over the last 12 months?

  • Filippo Berio was ahead of Colavita in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Colavita’s estimated Share of Search among olive oil brands worldwide moved from 28.3% to 28.1%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 11 months ending August 2026, Filippo Berio’s estimated Share of Search among olive oil brands worldwide moved from 42.3% to 42%, and its estimated monthly branded searches held steady at 12.1K.

How did search popularity change for olive oil brands worldwide in August 2026?

  1. In August 2026, Filippo Berio lost estimated Share of Search among olive oil brands worldwide, from 42.8% to 42%.

How each brand is measured

Brandwave collects information about searches that people make online using Colavita’s and Filippo Berio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Colavita

1 branded search term

  • colavita

Filippo Berio

1 branded search term

  • filippo berio

How the Brand Demand Index is measured

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