CBRE vs Cushman & Wakefield:Which is searched more?
In September 2026, CBRE had more branded searches than Cushman & Wakefield among commercial real estate agencies worldwide. CBRE had about 368,000 branded searches, while Cushman & Wakefield had 12,100. CBRE made up 40.8% of all commercial real estate agency searches we track, and Cushman & Wakefield accounted for 1.3%. These are worldwide searches for English-language branded terms.
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Is CBRE or Cushman & Wakefield more popular in search?
Compare the commercial real estate agencies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for CBRE, Cushman & Wakefield. The figures are in the table below the chart.
View monthly share of searches table
| Month | CBRE | JLL | Savills | Colliers | Knight Frank | Cushman & Wakefield | Newmark |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 19.8% | 16.2% | 10.8% | 7.3% | 1.5% | 0.28% |
| Nov 2025 | 42.5% | 19.1% | 15.6% | 12.7% | 8.5% | 1.4% | 0.22% |
| Dec 2025 | 40.7% | 22.3% | 14.9% | 12.2% | 8.2% | 1.3% | 0.26% |
| Jan 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Feb 2026 | 42.5% | 19% | 15.6% | 12.7% | 8.5% | 1.4% | 0.28% |
| Mar 2026 | 39.3% | 21.5% | 17.6% | 11.8% | 7.9% | 1.6% | 0.26% |
| Apr 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| May 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Jun 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Jul 2026 | 38.6% | 21.2% | 17.3% | 11.6% | 9.5% | 1.6% | 0.24% |
| Aug 2026 | 37.6% | 20.6% | 16.9% | 13.8% | 9.3% | 1.5% | 0.3% |
| Sep 2026 | 40.8% | 22.3% | 15% | 12.2% | 8.2% | 1.3% | 0.21% |
How has the CBRE and Cushman & Wakefield comparison changed over the last 12 months?
3 findings
- CBRE was ahead of Cushman & Wakefield in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CBRE’s share of searches among commercial real estate agencies worldwide moved from 44.2% to 40.8%, and its estimated monthly branded searches moved from 450K to 368K.
- Across the 12 months ending September 2026, Cushman & Wakefield’s share of searches among commercial real estate agencies worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
How did search popularity change for commercial real estate agencies worldwide in September 2026?
2 changes
In September 2026, CBRE gained share of searches among commercial real estate agencies worldwide, from 37.6% to 40.8%.
Estimated monthly branded searches for Cushman & Wakefield worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CBRE’s and Cushman & Wakefield’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CBRE
1 branded search term
- cbre
Cushman & Wakefield
1 branded search term
- cushman wakefield
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