Colliers vs JLL:Which is searched more?
In September 2026, JLL had more branded searches than Colliers among commercial real estate agencies worldwide. JLL had about 201,000 branded searches, while Colliers had 110,000. JLL made up 22.3% of all commercial real estate agency searches we track, and Colliers accounted for 12.2%. These are worldwide searches for English-language branded terms.
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Is Colliers or JLL more popular in search?
Compare the commercial real estate agencies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for JLL, Colliers. The figures are in the table below the chart.
View monthly share of searches table
| Month | CBRE | JLL | Savills | Colliers | Knight Frank | Cushman & Wakefield | Newmark |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 19.8% | 16.2% | 10.8% | 7.3% | 1.5% | 0.28% |
| Nov 2025 | 42.5% | 19.1% | 15.6% | 12.7% | 8.5% | 1.4% | 0.22% |
| Dec 2025 | 40.7% | 22.3% | 14.9% | 12.2% | 8.2% | 1.3% | 0.26% |
| Jan 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Feb 2026 | 42.5% | 19% | 15.6% | 12.7% | 8.5% | 1.4% | 0.28% |
| Mar 2026 | 39.3% | 21.5% | 17.6% | 11.8% | 7.9% | 1.6% | 0.26% |
| Apr 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| May 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Jun 2026 | 41% | 18.4% | 18.4% | 12.3% | 8.3% | 1.3% | 0.27% |
| Jul 2026 | 38.6% | 21.2% | 17.3% | 11.6% | 9.5% | 1.6% | 0.24% |
| Aug 2026 | 37.6% | 20.6% | 16.9% | 13.8% | 9.3% | 1.5% | 0.3% |
| Sep 2026 | 40.8% | 22.3% | 15% | 12.2% | 8.2% | 1.3% | 0.21% |
How has the Colliers and JLL comparison changed over the last 12 months?
3 findings
- JLL was ahead of Colliers in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Colliers’ share of searches among commercial real estate agencies worldwide moved from 10.8% to 12.2%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, JLL’s share of searches among commercial real estate agencies worldwide moved from 19.8% to 22.3%, and its estimated monthly branded searches held steady at 201K.
How did search popularity change for commercial real estate agencies worldwide in September 2026?
2 changes
In September 2026, JLL gained share of searches among commercial real estate agencies worldwide, from 20.6% to 22.3%.
In September 2026, Colliers lost share of searches among commercial real estate agencies worldwide, from 13.8% to 12.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Colliers’ and JLL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among commercial real estate agencies
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