Carex vs Purell:Which is more popular by branded search?
In August 2026, Carex had more branded searches than Purell among hand sanitiser brands worldwide. Carex was estimated to have 60.5K branded searches compared to Purell’s 22.2K, and held a 17.9% Share of Search versus Purell’s 6.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Carex or Purell?
Compare the hand sanitiser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Carex, Purell. The figures are in the table below the chart.
View monthly share of search table
| Month | Dettol | Carex | Purell | Germ-X | Zoono |
|---|---|---|---|---|---|
| Oct 2025 | 74.2% | 18.3% | 5.5% | 1.3% | 0.72% |
| Nov 2025 | 76.7% | 15.4% | 5.6% | 1.4% | 0.9% |
| Dec 2025 | 79% | 13% | 5.8% | 1.4% | 0.77% |
| Jan 2026 | 75.8% | 15.3% | 6.8% | 1.4% | 0.74% |
| Feb 2026 | 70.2% | 21.1% | 6.3% | 1.5% | 0.84% |
| Mar 2026 | 68.1% | 25.1% | 5% | 1% | 0.8% |
| Apr 2026 | 63.9% | 28.6% | 5.8% | 1.1% | 0.62% |
| May 2026 | 67.3% | 24.8% | 6.1% | 1.2% | 0.66% |
| Jun 2026 | 72.4% | 17.8% | 8% | 1.1% | 0.71% |
| Jul 2026 | 74.2% | 18.3% | 5.5% | 1.3% | 0.72% |
| Aug 2026 | 72.8% | 17.9% | 6.6% | 2% | 0.71% |
| Sep 2026 | — | — | — | — | — |
How has the Carex and Purell comparison changed over the last 12 months?
3 findings
- Carex was ahead of Purell in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Carex’s estimated Share of Search among hand sanitiser brands worldwide moved from 18.3% to 17.9%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 11 months ending August 2026, Purell’s estimated Share of Search among hand sanitiser brands worldwide moved from 5.5% to 6.6%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
How did search popularity change for hand sanitiser brands worldwide in August 2026?
1 change
In August 2026, Purell gained estimated Share of Search among hand sanitiser brands worldwide, from 5.5% to 6.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Carex’s and Purell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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