Brandwave

How popular isCarex in search?

In August 2026, there were an estimated 60.5K branded searches for Carex worldwide which held steady over the last 11 months. Carex holds 17.9% estimated Share of Search among hand sanitiser brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Dettol72.8%
  2. Carex17.9%
  3. Purell6.6%
  4. Germ-X2%
  5. Zoono0.71%
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Which hand sanitiser brands compete with Carex?

Carex against hand sanitiser brands worldwide, by month

Share of Search by month for Dettol, Carex, Purell. The figures are in the table below the chart.

View monthly share of search table
MonthDettolCarexPurellGerm-XZoono
Oct 202574.2%18.3%5.5%1.3%0.72%
Nov 202576.7%15.4%5.6%1.4%0.9%
Dec 202579%13%5.8%1.4%0.77%
Jan 202675.8%15.3%6.8%1.4%0.74%
Feb 202670.2%21.1%6.3%1.5%0.84%
Mar 202668.1%25.1%5%1%0.8%
Apr 202663.9%28.6%5.8%1.1%0.62%
May 202667.3%24.8%6.1%1.2%0.66%
Jun 202672.4%17.8%8%1.1%0.71%
Jul 202674.2%18.3%5.5%1.3%0.72%
Aug 202672.8%17.9%6.6%2%0.71%
Sep 2026—————
  1. 1.Dettol

    72.8%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share -1.4 points.

  2. 2.Carex

    17.9%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Purell

    6.6%

    Held 3rd. 22.2K estimated branded searches, +22.7% vs prior month. Share +1.1 points.

  4. 4.Germ-X

    2%

    Held 4th. 6.6K estimated branded searches, +50% vs prior month. Share +0.6 points.

  5. 5.Zoono

    0.71%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Carex and its closest rivals

How has branded search demand for Carex changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Carex worldwide held steady at 60.5K.
  • Across the 11 months ending August 2026, Carex’s estimated Share of Search among hand sanitiser brands worldwide peaked at 28.6% in April 2026 and was lowest at 13% in December 2025.

How did search popularity change for hand sanitiser brands worldwide in August 2026?

  1. In August 2026, Purell gained estimated Share of Search among hand sanitiser brands worldwide, from 5.5% to 6.6%.

  2. In August 2026, Germ-X gained estimated Share of Search among hand sanitiser brands worldwide, from 1.3% to 2%.

  3. In August 2026, Dettol lost estimated Share of Search among hand sanitiser brands worldwide, from 74.2% to 72.8%.

How is Carex measured?

Brandwave collects information about searches that people make online using Carex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • carex

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How the Brand Demand Index is measured

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Is Carex your brand?

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