Brandwave

CardCash vs Raise:Which is more popular?

In September 2026, CardCash had more branded searches than Raise among gift card platforms worldwide. CardCash had about 60,500 branded searches, while Raise had 2,900. CardCash made up 39.1% of all gift card platform searches we track, and Raise accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about gift card platforms, CardCash appeared in two of the five answers and Raise in none.

Among gift card platforms worldwide in September 2026

Who do people search for more?

CardCash, about 21 searches for every 1 for Raise

CardCash 60.5K searchesRaise 2.9K searches

Who does AI mention more?

CardCash, mentioned in 2 of 5 answers, Raise in 0

CardCash in 2 of 5Raise in 0 of 5

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Top gift card platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CardCash was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Raise did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tremendous1st
  2. Giftogram2nd
  3. Giftcards.com3rd
  4. Giftbit4th
  5. GiftFly5th
  6. PerfectGift6th
  7. CardCash7th
  8. Blackhawk Network–
  9. Tango–
  10. Raise–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tremendous3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CardCash2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Giftcards.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PerfectGift2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Giftogram2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Giftbit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GiftFly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Blackhawk Network0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tango0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raise0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gift card platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is CardCash or Raise more popular in search?

This chart shows how often people search Google for CardCash and Raise by name. Each line represents a brand's share of searches for all ten gift card platforms we track, month by month, from English-language searches worldwide.

CardCash and Raise among gift card platforms worldwide, by month

Share of searches by month for CardCash, Raise. The figures are in the table below the chart.

View monthly share of searches table
MonthCardCashGiftcards.comBlackhawk NetworkTremendousPerfectGiftTangoGiftogramRaiseGiftbitGiftFly
Oct 202538.8%11.6%14.2%5.8%6.3%7.8%7.8%6.3%1.2%0.21%
Nov 202539.5%11.9%11.8%5.1%7.9%6.5%6.5%9.7%1%0.26%
Dec 202536.8%13.6%9.1%3.7%9.1%4%9.1%13.5%0.97%0.2%
Jan 202647.7%11.8%9.6%4.1%6.4%4.3%5.2%9.6%1%0.14%
Feb 202645.1%11%11%5.8%7.4%7.4%6%4.9%1.2%0.16%
Mar 202642.7%10.5%12.8%6.8%7%7%7%4.7%1.4%0.18%
Apr 202642.8%12.8%10.5%7.2%7%7%7%3.8%1.7%0.15%
May 202637.1%16.6%11.1%7.7%9.1%7.4%6.1%3.3%1.5%0.16%
Jun 202638%17%11.4%7.4%9.3%6.2%6.2%2.8%1.5%0.13%
Jul 202642.9%15.7%10.5%7.3%7%7%5.7%2.6%1.1%0.12%
Aug 202639.4%14.5%11.8%8.1%7.9%7.9%6.4%2.3%1.6%0.14%
Sep 202639.1%14.4%11.7%9.2%7.8%7.8%6.4%1.9%1.6%0.14%

How has the CardCash and Raise comparison changed over the last 12 months?

3 findings
  • CardCash was ahead of Raise in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, CardCash’s share of searches among gift card platforms worldwide moved from 38.8% to 39.1%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 12 months ending September 2026, Raise’s share of searches among gift card platforms worldwide moved from 6.3% to 1.9%, and its estimated monthly branded searches moved from 9.9K to 2.9K.

How did search popularity change for gift card platforms worldwide in September 2026?

1 change
  1. Raise’s share of searches among gift card platforms worldwide has lost ground for 3 months in a row, from 2.8% to 1.9% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CardCash’s and Raise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CardCash

1 branded search term

  • cardcash

Raise

1 branded search term

  • raise gift cards

How the Brand Demand Index is measured

Other head-to-heads among gift card platforms

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